The Handheld POS System: A Manager’s Fantasy

With the beginning of new and advanced Point of Sale (POS) systems in the early 2000s, sales practices have changed in numerous industry around the world. Retailers, restaurants, small businesses, and a number of other entities have benefited from the change from paper and pencil to internet applications and automatically generated reports. More recently, one new progress from the POS world has turned the tables yet again — that is Mobile handheld POS.

Why has mobile POS has such a significant effect on so many companies? According to a study conducted by the Pew Research Center at 2018, 77 percent of Americans own a smartphone. In this guide, we’ll discuss in detail some of the most appropriate ways Mobile POS can revolutionize your business.

Anytime, Anywhere

Recent studies have found that Americans test their phones on average each 12 minutes. Only a guess, you’re one of them? Whether you are, the ability to take your company from your pocket and hold it in your hand is really remarkable. By clicking a few buttons, you can gain access to business transactions, employee programs, inventories, data analytics, and much more.

One Fundamental Requirement

Using cloud-based applications, many POS suppliers have created mobile Apps offering these services to business owners with the sole requirement being an online connection. Once connected to the world wide web, the sky’s the limit about what you could do while away from your company.

Schedule Management

1 perk that has been important for managers is the ability to create, manage, and monitor employee programs in their mobile devices. All the spreadsheets and pencil and paper could be put aside, and supervisors can quickly assemble personalized programs for their employees through POS Apps. Employees have the capacity to clock-in and clock-out from on the mobile App, and supervisors can set time constraints to ensure clock-ins don’t happen before scheduled hours.

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When business executives or managers will need to communicate with other workers, these Apps can serve as a communication hub. Nearly all applications that eases SMS messaging, email messaging, and push notifications. Such messages could be sent to groups or individuals according to the sender.

Inventory Management

Each business requires an inventory of present products allowing sales to keep on taking place. Many mobile POS Apps now offer inventory management attributes which will track quantities of every item/ingredient that’s being used. For restaurant owners, every transaction is recorded live subtracting the amount of components used in the beverages purchased, appetizer, and entrees — this also makes it possible to monitor and cut down on your food costs. Retailers and small company can track each product purchased and both will receive alerts when resources/stock is running low. One-touch payment can also be included on some Apps facilitating faster restocking.


POS terminals for retail or restaurants stores can be expensive ranging from $40 for a standard terminal with minimal features to over $1,500 for more complex systems using a wider assortment of functions. When running most your company via a mobile POS App, you can avoid the cost of expensive hardware that you might not require. Each organization is different, but for anyone wanting to save cash in their POS, mobile POS is a excellent way to go.

Time Management

Have you ever completed an inventory test by hand using a long list on a clipboard? Have you ever sat down and assembled personal reports on your monthly/yearly sales? These and so many other procedures are automatically made by many mobile POS program. Your ability to be efficient in your business practices can grow exponentially with the use of a mobile POS App.

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Finding the Perfect Fit

Many different mobile POS applications currently exist. All these sports different features catered to various consumers. Finding the finest mobile POS system will be dependent on several factors. These include, but are not Limited to:

  • Type of business (retail, restaurant, small business, etc.)
  • Business location and hours
  • Number of workers
  • Worker involvement in POS processes

If you’re trying to discover the ideal mobile POS system and want to see confirmed consumer reviews, is 1 resource to take into account. They have over 50 POS makers and suppliers in addition to a thorough review and evaluations to compare your choices. Choosing a mobile POS system might take a little bit, but after you’ve done so, your business will benefit immensely. If you’re not currently using mobile POS, find the ideal system for you now! Let your phone take a few of the burdens from your shoulders and permit you to run your company from a fresh and new outlook. Your success is in your hands!

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The 30 Best Business Blogs for Entrepreneurs to Follow in 2020

Are you looking to increase your business, boost sales or change your strategies in advertising? Would you like to find inspiration to improve yourself as an entrepreneur?

Blogs have become the modern-day go-to for advice and insight into different industries. Company owners are moving away from printed material and relying on online sources to guide and assist them.

What is a business blog?

Websites devote a section which has articles on topics concerning the industry. The information engages entrepreneurs while providing invaluable information to help them succeed. Business blogs are a kind of media but on a grander scale which emphasizes business enrichment. even offers a POS blog with hints, guides and articles relating to POS systems, but this list is devoted to the top business blogs for entrepreneurs and small business owners.

The Significance Of Blogs

Websites provide consumers and professionals a source of information. To be competitive in e-commerce, it is vital for a company to have a site.

The Advantages Of A Business Blog

  • Strong Internet Marketing tool
  • Raises online positions
  • Brings in traffic
  • Provides a source to peers within the industry

Our recommendations below are based on reviews for the most influential sites offering the best advice and services related to the business market.

The List of the Best Business Blogs for Entrepreneurs

1. Mashable

Platform: An influential combination of topics and news around the globe as it pertains to several regions of life, business, and businesses.

  • News/Trends
  • Entertainment
  • Tech
  • Science
  • Lifestyle

2. Business Insider

Platform: An aggregated source of business news from around the globe.

  • News/Trends In Business and Finance
  • Politics
  • Revenue Marketing and Strategy
  • Lifestyle

3. ConvertKit (Tradecraft)

Platform: A supply of tools/tips and tips for business online presence and advancement.

  • Tools/Tips/Strategy on building online branding
  • Online Promoting
  • E-commerce
  • Media Tips
  • Network Marketing
  • Blogging
  • SEO

4. CorpNet

Platform: A site with tools/tips for new business owners.

  • Covers every aspect of owning and running a small business.
  • Focus is on business startup for new entrepreneurs.

See related posts




5. Duct Tape Marketing

Platform: High-powered posts for small business branding and internet presence.

  • Marketing and Advertising
  • Media
  • SEO
  • Finances
  • Plans, Tips/Tools
  • Media

6. Entrepreneur

Platform: A source of company industry news/trends across the world.

  • News/Trends From The Business-Related Industry

7. Entrepreneur On Fire

Platform: A site that highlights capitalizing on podcasting for companies.

  • Podcasting Strategies and Tips/Tools

8. Foundr

Platform: Success stories from business owners around the globe. Tools/tips to growing a small business.

  • Tips/Tools and Plans
  • Stories on Successful entrepreneurs

9. Gary Vaynerchuk

Platform: High-powered strategy for business owners to overcome obstacles while attaining success.

  • Popular Business Strategist
  • Tips/Tools In All Aspects of Being A Business Owner
  • Lifestyle

10. Groove

Platform: A supply of articles on creating superior customer service while being the best that you can be a leader and business owner.

  • Customer Service Tools/Tips
  • E-commerce
  • Leadership/Growth
  • Content Advertising Tools/Tips

11. Harvard Business Review

Platform: An aggregated source of info on company news/trends across the world.

  • News/Trends
  • Plans in Business World

12. Hub Position

Platform: A source of inspiration and ideas to tap into full advertising potential while enhancing sales and support.

  • Marketing
  • Revenue
  • Service
  • News/Trends

Our other threads:

13. HuffingtonPost

Platform: A favorite source of aggregated stories and topics relating not just to the business industry but other pursuits.

  • World News
  • Business topics
  • Politics
  • Entertainment
  • Lifestyle

14. Insightly

Platform: Topics relating to developing and maintaining customer service in a business enterprise.

15. Insureon

Platform: Various topics on keeping security in your company in addition to advice on attaining a positive presence on the internet and inside the business enterprise.

  • Risk Management
  • Tools/Tips on Having a Successful Business
  • Cybersecurity
  • Marketing
  • Employee Relations

16. Kabbage

Platform: Resources with information, tools, and suggestions in the financial aspects of running a business.

  • Cash-flow
  • Bookkeeping
  • Sales Tax
  • Purchasing

17. Connected In

Platform: An online network of specialists from all types of industry backgrounds sharing information, advice, and strategy.

  • Professional Networking
  • Tools/Tips For Integrating Linkedin

18. Manta

Platform: A supply of articles relating to creating a strong online presence through SEO.

  • SEO
  • Branding
  • Marketing
  • Website Content
  • Tools/Tips

19. Wordstream

Platform: Articles covering advertising/marketing inside the e-commerce market.

  • Social Media
  • Marketing
  • E-commerce
  • Advertising
  • Revenue tips/strategy

20. Neil Patel

Platform: A favorite network marketing strategist and public speaker which helps entrepreneurs develop the powerful skills required to be successful.

  • Tools/Tips
  • Revenue Strategy
  • Direction
  • Network Marketing

Reference sources




21. Problogger

Platform: A source for bloggers to attain their full potential while creating content that’s powerful and valuable.

  • Tips/Tools On Blogging

22. Richard Branson

Platform: A well-known multi-billionaire who shares his secrets to success through posts that are related to business and way of life.

  • Tips/Tools In Creating Successful Business
  • Direction and Self-Improvement
  • Lifestyle
  • Culture

23. Revenue Gravy

Platform: Influential top small business experts share information via podcasts, videos, and articles.

  • Network Marketing
  • Sales Strategies

24. Revenue Hacker

Platform: B2B industry experts sharing tips/tools and approaches.

  • Revenue tips/tools
  • B2B Plan
  • Sales Techniques designed for B2B

25. Score

Platform: Every part of business (large and small) is coated and is tailored for entrepreneurs of all ages, sex, and experience level.

  • Wide assortment of subjects with tools/tips on business growth and management.

26. SEMRush

Platform: A wealth of information with an emphasis on content marketing/strategy, SEO, and media.

  • Content Plan
  • Content Marketing
  • SEO
  • Media

27. Small Business Admin

Platform: A conglomerate of resources for existing and new small companies to tap into.

28. Social Triggers

Platform: A blend of information about advertising to bring in traffic with increased earnings.

  • Online Marketing

29. theselfemployed

Platform: A one-stop-shop where self-employed entrepreneurs find information concerning all aspects of becoming your own boss.

  • Finance
  • Business Law
  • Funding
  • Marketing

30. Australian Small Company

Platform: A site of Australian entrepreneurs exchanging ideas, tips, and advice.

  • Revenue Strategies
  • Business Management
  • Trends
  • Marketing

Take Advantage Of Business Blogs

All business owners, established and new, greatly benefit from the wealth of information that business blogs supply. No more are the days of speaking to books, or bureaus to provide you advice or pointers in conducting a company. It is all at your fingertips online!

They say the”sky’s the limit” with everything possible. But when it comes to business industry sites, there’s absolutely not any limit! It is all out there for the taking, so catch it and apply it to be the ideal entrepreneur you can be.

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AI in Retail — The Benefits of Machine Learning in Point of Sale

The era of machine learning and AI in retail has arrived. While artificial intelligence is doing its best for automatic data analysis, we can appreciate a talk on how it can help us win a never-ending competition for tech-savvy modern clients. This time, through Retail Point of Sale (POS).

Retailers have been collecting information about clients via their POS terminals for quite some time now. It was a means to analyze the behaviour of individual customers. But several important questions remained undetermined. What was happening when the item was sold? Did the clients speak highly of the purchases or lambasting them? Once unintelligible, now the parts of the retail mystery are simple to assemble and interpret by AI algorithms.

Nowadays POS data can give so much more than many People expect

Aside from tackling their primary function, innovative retail POS systems enable retailers to sharpen the Company effortlessly (if professionally, naturally ) and do two good things in the same time:

  • Asses and anatomize human networks of merchandise distribution
  • Boost ROI significantly without substantial investments and additional expenditures

The great news is, there is no actual need to return to college to score a hit and make sales skyrocket with a knock-on effect. No new hires and no budget-unfriendly plans are required at all. Machine learning is drawing prospective closer through electronic tools for all sorts of backstage retail tasks: collecting competitive information, price scraping, price management and much more. Hard to imagine just how much actual human energy may demand that sort of insight, but it’s also unnecessary. The most impressive disruption can be found in the fact it can be accomplished through smart applications , which accumulates and processes information for a deep analysis.

Once considered a sci-fi, now Artificial Intelligence provides a chance to create prognoses with the speed precision reaching 86 percent a recent study shows. Deep learning turns out to be suitable for multi-variable surroundings that modern markets are famous for in the retail sector.

See also

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  3. /benefits-of-pos-system-for-brick-and-mortar-stores/

Machine learning raises the bar for players of all calibers

Getting your information in order and putting it into use is now critical for business development, no matter whether that’s a bigness or one retail outlet. It allows all the entrepreneurs to:

  • Boost sales revenue
  • Personalize customers’ experiences and win way more returning clients
  • Strategy a supply chain more efficiently and improve inventory turnover
  • Avoid losses
  • Use dynamic pricing
  • Foresee possible changes in the market and take timely steps

Experience personalization deserves a special mention; nearly four-fifths of 21st-century customers see it one of shaping factors which may cause them to come back for more. More than half of respondents assert personalization to be on the record of the client engagement principles. At exactly the exact same time, an increasing number of shoppers insist on deep omnichannel experiences. And that is where AI covers all of the grounds.

More information

POS + AI worries

As it usually happens, every answer raises new questions. This time, safety. Intelligent information has ever been under the spotlight, and with many examples of how the trust circle could be broken by leakage or assault, matters of concerns continue to be up-to-the-minute. Fortunately, human network analytics can be carried out with no breach of privacy, and various arrangements could be made to make sure the information is kept secure and inaccessible to unauthorized users. Encryption, application whitelisting, routine software upgrades, protected password…trust your programmer and keep your powder dry.

While the retail environment is changing (and preparing to get much bigger changes than those occurring right now), opponents should keep up with the challenges and spit-polished their electronic weaponry through careful tool choice and bold moves intended to disrupt the marketplace with more innovations.

8 Finest Food Delivery Services for Restaurants in 2020

If you are running a contemporary restaurant, your takeout customers can be just as rewarding as your dine-in customers. If you have fought to enlarge the to-go facet of your company, it may be because you do not have a successful food delivery system.

Managing an whole delivery team can be hard, but third party providers have simplified the procedure. There are now numerous tech companies which use intuitive apps to process customer requests, track delivery timeframes, and collect cash. Not only does this require the shipping management process from your own hands, but in addition, it lets you access the millions of consumers using food delivery apps.

So, what would be the ideal food delivery solutions for restaurants? We have compiled a list of the top eight choices — let’s check them out!


UberEats is the food delivery service backed by Uber — the world’s biggest ride-sharing app. The platform connects restaurant owners with tens of thousands of meals delivery drivers with a seamless smartphone application.

Drivers get a notification when a nearby order is placed. Following the driver accepts the job, they visit the restaurant, pick the order up, and send it to the destination. Payment is handled electronically through the app, and customers can track the progress of their purchase in the comfort of their own home — it is an entirely hands-off procedure for restaurant owners.

Just like most modern restaurant delivery services, UberEats permits you to bypass employing your delivery team. Still, this advantage comes at a price — Uber is notorious for charging some of the greatest food delivery commissions on the current market, which can eat into your restaurant’s bottom line. At the moment, you can expect to pay around 30% of an order’s worth in commission.

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The principal benefit of partnering with UberEats is its size. Since the company has over 300,000 nationwide restaurants, it has become a popular platform for customers that want variety. If you would like exposure to UberEats’ loyal customer base, you want to partner with their services.

Who It’s ideal For: Restaurant owners in massive cities that need access to UberEats clients. In addition, it is suitable if you do not have money to invest on your own delivery team.

Availability (Service Area): All significant cities in the USA (100s of choices ). Global cities are also available (900 total worldwide cities).


DoorDash is among UberEats’ fiercest competitions. The company, which is based in San Francisco, first started offering meal delivery services in 2013. It’s now among the biggest third-party restaurant delivery services in the nation.

DoorDash operates exactly the same manner as UberEats. Drivers are notified of local jobs, and orders are completed entirely through the DoorDash app. Clients submit their credit card information and other payment information directly to their telephones.

While DoorDash does not have the identical number of consumers as UberEats, the business is expanding at a fast pace. Additionally, you will be charged a 20% commission, which is 10 percent less than the current rate at UberEats.

At the moment, DoorDash has over 250,000 partner restaurants in 300 cities. However, UberEats has a broader customer pool.

Who It’s ideal For: This is ideal for a restaurant that needs a third party shipping service with a huge network of drivers. If you reside in a big city, this can be a less expensive alternative than UberEats (but it does not have as big of a client base).

Availability (Service Area): 300 nationwide cities (all major US cities).


Postmates is just another San Francisco-based startup that is trying to dominate the third party food delivery market. Additionally, it provides clients an easy-to-use app that will process orders and handle deliveries.

1 main benefit of Postmates is that users can also purchase from shops and non-partner restaurants. While this doesn’t offer you a massive benefit to restaurant owners, it is vital to know how the system works for customers.

This is not to say that Postmates does not partner with restaurants. The business is firmly committed to assisting restaurant owners choose prices and meal-types which are most acceptable for delivery. It can help you guarantee excellent food is delivered to your clients.

Postmates will require a 10-20percent commission from a sale, but this will be dependent on a number of factors. The business is well known for offering extensive promotions to clients.

Who It’s ideal For: restaurants that need access to an extensive network and inexpensive commission structure.

Availability (Service Area): Important cities in all 50 states (100s of choices ).

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Grubhub is just another restaurant food delivery titan which has clients throughout the country. This Chicago-based startup has invested heavily in creating an intuitive app and a large community of customers. Again, users may place an order, and a Grubhub delivery driver will pay a visit to your restaurant and deliver the meals to its destination.

Grubhub permits you to use its delivery platform on requests via your own site. If a customer orders through your site and you use a Grubhub driver, then you will only pay a 10 percent commission. If the Grubhub app is used for shipping, it is going to cost around 20% in addition to the standard delivery fee.

Grubhub has recently come under fire for putting restaurants within their app without notifying the owners. It follows that a restaurant may suffer from association with the platform if an order is not processed properly.

Nonetheless, there’s no denying that Grubhub has a good market share concerning nationwide consumers. The business has done an exceptional job of marketing itself over the last few decades.

Who It’s ideal For: If you’re looking for a shipping service that also lets you use its drivers to get a lesser cost, this is an exceptional option.

Availability (Service Area): 3,200 cities in the USA.


Seamless is one of the oldest titles in the third party food delivery industry — this New York City-based firm has been operating since 1999. The business merged with Grubhub in 2013, and it is now part of a larger set of restaurant food delivery solutions.

Seamless also provides a smartphone app, third-party drivers, and automated order processing. While you may tap into Seamless’s driver pool, in addition, this is an outstanding option if you would like to provide online ordering for pickup orders. Clients can order through the Seamless app and collect the items from the shop.

While Seamless has been effective at helping companies grow, it is currently only available in 14 cities in america.

Who It’s ideal For: Restaurant owners who want a market shipping service which also offers in-store pickup features.

Availability (Service Area): Atlanta, Dallas, Austin, Detroit, Miami, Houston, Minneapolis, Nashville, San Jose, San Francisco, Seattle, Tampa, and St. Louis


Eat24 was purchased by the restaurant inspection platform Yelp just a couple of years back. Since Yelp decided it no longer wanted access to the food delivery market, it sold the firm to Grubhub in 2017.

At first, the business continued to function as Eat24, but it’s now fully merged into Grubhub. If you see the Eat24 site, you will be redirected to Grubhub.

Who It’s ideal For: The exact same sort of customer that is looking to tap into GrubHub’s extensive user base.

Availability (Service Area): Grubhub’s service area (listed previously).


Caviar was originally owned by Square (a payment processing giant), but the business was sold to DoorDash in 2019. While the companies are now under the same ownership group, Caviar continues to run its site and mobile application. I suspect both platforms will completely merge later on.

At the moment, Caviar charges the same rates as DoorDash — that is noticeably less expensive than UberEats. However, Caviar has a ways to go. While the business is popular with its customers, it is only available in 28 cities across the nation.

Who It’s ideal For: Restaurant owners searching for a niche service in one of Caviar’s 28 target towns.

Availability (Service Area): Boston, Brooklyn & Queens, Chicago, Dallas, Fort Worth, Greater Philadelphia, Los Angeles, Manhattan, Marin County, North Jersey, Northern Virginia, Orange County, Peninsula, Philadelphia, Portland, Richmond, Rockville, San Francisco, Sacramento, San Diego, East Bay, Seattle, Seattle Eastside, South Jersey, Walnut Creek, Washington DC, and Woodbridge.


SkipTheDishes is a Canadian food delivery service that’s increasing in popularity in the USA and across the world. The business offers the identical user-friendly mobile app approach as other suppliers on our list.

The business offers different commission percentages based on various things, which means you’ll need to contact them to ascertain the price your restaurant will pay for shipping.

While SkipTheDishes partners with McDonald’s, KFC, Subway, and a number of other important brands, it will not have a substantial presence in america. The alternatives on our list are better if you are trying to target a substantial market segment.

Who It’s ideal For: Restaurant owners searching for a niche site with custom commission structures.

Availability (Service Area): Buffalo, Omaha, St. Louis, Cincinnati, and Columbus.


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Bonus — Your POS System

While the third party restaurant delivery services on our site can help you tap into new markets, they are also costly. If you believe it is excessive to pay as much as 30 percent to a third-party shipping supplier, you are not alone. Many restaurants are now bringing their delivery solutions back’in house’ to prevent this issue.

Fortunately, point of sales platforms today provides an fantastic way to streamline your shipping choices. Many contemporary restaurant POS solutions integrate with delivery platforms to offer online ordering, delivery tracking, and a host of other premium features — this means you could accept online orders and automatically process them via your in-store POS applications (and you won’t need to pay commissions).

Some POS platforms also provide driver management portal sites that help you manage your delivery team. Additionally, you won’t be at the mercy of a third party platform’s drivers. Sometimes clients complain that DoorDash and UberEats deliveries arrive cold!

Useful links

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What do the New COVID Restrictions Mean for the Hospitality Sector?

The news that social gatherings in the UK will be restricted to only six people will undoubtedly come as a blow to a hospitality industry still reeling from the first lockdown imposed in March of this year.

Indeed, industry analysts are warning that the latest measures will be catastrophic for the sector, possibly wiping billions of pounds out of the market. The hardest-hit businesses will probably be bars, restaurants, and resorts – places which typically benefit enormously from the typical Christmas-time boom in reservations and spending.

New legal duties for hospitality venues

Although hospitality companies have always faced operating restrictions since the reopening of July 4th, this time is different. Police will now have the capacity to enforce social distancing measures within places, handing out #1000 penalties to individuals who don’t comply with the most recent legislation. Firms are also now required by legislation collect contact details for the NHS Test & Trace strategy – something which was previously only advisory.

However, undoubtedly the biggest change is that the new rule forcing hospitality venues to close by 10pm. This comes alongside new constraints which stipulate that bars, restaurants, and cafes must function with table support only.

1 positive, however, is that hospitality companies will have the ability to provide delivery services after 10 pm.

The new measures have increased understandable concerns from companies in the hospitality industry, which has incurred huge losses this season. Business owners were hoping that after the lockdown rules were relaxed in the summer, customers would start to return in greater numbers throughout the fall and winter.

However, others, such as Kate Nicolls of Hospitality UK, are somewhat more positive, deciding to see the new steps as an intervention effective at staving off another full-scale lockdown, and the catastrophic damage such an imposition would lead to.

See our products : 

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What are the new rules for hospitality companies?

  • Groups of over 6 are now banned from meeting anywhere, both inside and outside
  • Venues have a legal responsibility to collect customer contact details for Test & Trace
  • Venues must close by 10pm
  • Pubs, restaurants, and cafes must operate with table support just

What measures can hospitality companies take to stay compliant?

It’s now vital for places to implement a robust system for collecting and storing customer contact details. Businesses will have to collect the name, phone number, and date and time of visit from customers at the point of entrance. This data will have to be kept for a maximum of 21 days.

Perhaps the biggest change for bars and restaurants is that they’ll now be legally required to turn off groups of more than six guests. Implementing an internet booking system is 1 way to vet reservations, and make sure that all classes consist of six people or fewer.

Besides ensuring your restaurant stays compliant, there are additional actions you can take to protect your earnings and margin.

Consider implementing a slimmed-down menu if you are expecting fewer covers, and ensure that you’ve integrated with an ordering and deliver associate, such as Deliveroo, so you can maximise your business’ reach. Lastly, it’s sensible to reevaluate your floor-plan in light of these changes, ensuring that you allow for at least one metre of space between tables.

To find out more and tips, explore our complete 9 step guide to reopening a hospitality company, where you will find detail advice and guidance on the measures venues should take to stay both compliant and rewarding.





8 Practical Reports You Can Create in ConnectPOS Today

With the effective built-in reporting features in ConnectPOS, it is possible to create a lot of reports to better understand and assess your business. The information generated by these reports can provide you actionable insights so that you can make more educated decisions in regards to personnel, inventory, and sales.

We outline eight practical reports which may enable you to take greater control of your business and maximize efficiency.

Total Sales Report

The Total Sales by Time Period report is merely a simple method of seeing your company’s sales figures broken down into specific time intervals.

Though your ConnectPOS Dashboard will always show your total sales at a glance, this report will make it possible for you to get more specific. The report can be changed to show all your information, or it may be divided up by Location, Device, Staff member, or Wet/Dry items.

As soon as you’ve got this data you’ll have the ability to address low points on your chosen time frame and accurately plan for future achievement.

The best way to make the Total Sales by Time Period Report

  1. Open your ConnectPOS Back Office > Reporting > Earnings Report
  2. Select Time Period in the drop-down menu
  3. In the Show info from drop-down menu Choose the appropriate date range
  4. Then filter by Location, Device, Staff, or Wet/Dry groups or leave it as All if you want the report to display all.
  5. From the Display by Time Interval drop-down, pick the appropriate time period for your account, and hit Refresh.
  6. Once the report generates, you may opt to export or view through CSV, Word, Excel, or print.

Time Comparison Reports

If you are interested in seeing how your company is performing compared with a prior time interval, then this is the report for you. Reviewing the information from this report will make it possible for you to assess your earnings performance week-on-week or year-on-year. This report has complete flexibility and lets you choose from predefined date ranges, or enter a completely custom array to match.

In addition to numerous sales options, there’s also a selection of different metrics which can be reported on, for example, amount of transactions, refunds, voids, customers, discounts, and promotions broken down into a period of daily, weekly, or monthly.

The best way to generate a Time Comparison Report

  1. Open your ConnectPOS Back Office > Reporting > Revenue Report
  2. Select Time Comparisons in the drop-down menu
  3. Choose the appropriate metric in the Metric drop-down box.
  4. Pick the Date Range in the drop-down menu and then choose a date range to Compare to
  5. Choose the appropriate Interval in the Upcoming drop-down menu, and the report will generate.
  6. With the report, you may opt to export or view through CSV, Word, Excel, or print.

Non-Selling Stock Report

This report enables you to view, in a glance, the products which aren’t selling in your company. Being able to quickly identify products that haven’t sold a single thing is super valuable when looking in overstocks and possible range cuts.

With the flexibility to modify the date range to the pre requisite definers, or a customized range, you’ll have the ability to see exactly which goods haven’t sold, at any given period, and their current stock available.

Stock that has not sold in a very long time period can possibly be a space waster. Not only is valuable cash flow tied up in stagnant inventory, but shelf space might be better delegated to faster moving objects. This report lets you evaluate whether moving the item through an in house special could potentially help the amounts or if you look to clean it from your stock completely.

More information:




The best way to create the Non-selling Stock report

  1. Open your ConnectPOS Back Office > Reporting > Stock
  2. Select Non-selling Stock report in the choices
  3. Input Date range required, choose place and apparatus then hit Refresh
  4. The report will create and also you can choose to export or view through CSV, Word, Excel, or print

Top Selling Products Report

Generating a view of your company’s top-selling merchandise is another extremely insightful report. Having this information on hand will permit you to determine which items are the most popular in a specified date range, which is very important for predicting future product demand. With the flexibility to create this report by a custom date range, location, device, or staff member you’ll have the ability to access the specific data you require. Pick all to see a comprehensive summary or break it down by location so that you can assess the popular products by website.

Be able to recognize the faster-selling items so that you can make informed decisions on expanding popular item brands or lines.

The best way to generate a Best Selling Products Report

  1. Open your ConnectPOS Back Office > Reporting > Revenue Report
  2. Select Revenue by Merchandise from the choices
  3. Input the comparative range, Location, Device, Staff, or Wet/Dry and hit Refresh
  4. In the header options, click QTY, and it will update the report to show the items that have offered the most in the time period.
  5. With the report updated you can opt to export or view through CSV, Word, Excel, or print.

Hourly Sales Trend Report

Identifying trends and greater hourly earnings patterns in your company is vital. Being armed with this information can allow you to work out the busier time intervals in your company. This can help make certain that you have your employees rostered on at the times you want it the most.

The time interval report may also be generated by annual, quarterly, monthly, weekly, daily, hourly, and half-hourly depending on how particular you require it to be.

How to create an Hourly Revenue Trend Report

  1. Open your ConnectPOS Back Office > Reporting > Revenue Report
  2. Select Time Intervals in the drop-down
  3. Determine the date range you want the report to show, then filter by Location, Device, Staff, or Wet/Dry groups or leave it as All if you want the report to display all.
  4. From the Display by Time Interval drop-down box pick hourly and hit Refresh
  5. The report will create, and you can choose to view or export through CSV, Word, Excel, or print

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Employee Sales Report

Being able to recognize your top-performing employees can be enormously beneficial. Having this information on hand can help be certain you’re rewarding sales successes and scheduling your top performers during the busier times and times.

This report may also highlight those employees that are calculating the most refunds, voids, discounts, and no earnings, which may help highlight safety difficulties.

How to generate an Employee sales report

  1. Open your ConnectPOS Back Office > Reporting > Revenue Report
  2. Select Employees in the drop-down menu
  3. Determine the date range you want the report to show, then filter by Location, Device, Staff, or Wet/Dry groups or leave it as All if you want the report to display and hit Refresh
  4. The report will create, and you can choose to export or view through CSV, Word, Excel, or print

Promotion Report

The Promotion Report enables you to see the promotions which were put through between selected dates ranges. This is a useful report to generate so that you can review a specific promotion’s success.

You can see all the promotions that have been utilized, the amount of promotions which have been processed, the average quantity of discount given for every promotion, and the whole amount that’s been given from the promotions.

The best way to create a Promotion Report

  1. Open your ConnectPOS Back Office > Reporting > Revenue Report
  2. Select Promotions in the drop down menu
  3. Pick the date range from the Show Data in the drop down menu, then filter by Location or Device and hit Refresh.
  4. The report will create and also you can choose to export or view through CSV, Word, Excel, or print

Stock Levels Report

Stock management is an extremely important component of your company. A Stock Levels report will permit you to see the present flat-rate stock levels for your store. If you finish regular stock audits, then the figures in this report will be mainly true. The data generated is equally beneficial to see any low or overstocked goods, in addition to the possible sale value, total margin, and margin percentage.

In case you have master products set up, you will notice a recent Stock and a present Volume column. The recent Stock column tells you how many whole/full master products that you have, and the present Volume column tells you how many extra units you have. The Total Stock column shows your overall stock level using a decimal figure.

How to Create Stock Levels Report

  1. Open your ConnectPOS Back Office > Reporting > Stock
  2. Select Stock Degrees from the drop down
  3. Filter the products you need from the report by Location, Wet/Dry, Supplier, Category, or leave it as All if you want the report to display all and hit Refresh.
  4. The report will create and show the current stock levels for the selected product.
  5. Hit the present stock column to reorder the report in ascending/descending order.
  6. You can choose to export or view through CSV, Word, Excel, or print
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Amazon Retail is Coming to Australia: Is Your Company Ready?

The way to get ready for one of the largest shake-ups in Australian retail in the past few decades.

The news is out: Amazon is set to roll out across Australia over the next few decades. Whilst there isn’t any officially communicated Amazon Australia launching date, different media sources have indicated either the past quarter of 2017 or premature 2018. What exactly does this mean for Aussie retailers?

It is expected that an Amazon market in Australia will have a staggering effect on the form of retail and is surely a threat to a number of sectors of the business. The statement alone in 2017 took around $200 billion off the value of ASX listed Australian merchants. Recent analysis from Credit Suisse predicted that Amazon could have up to 5 percent of market share in several of classes in just five years’ time. The brand currently holds powerful influence within consumer electronics, homewares, clothing, toys and sporting goods in the usa.

In Australia, a Nielsen poll suggested that electronics, books, clothing and shoes are the most likely things to be bought through the Australian Amazon website. Younger demographics are expected to be especially conscious of the brand’s move to Australia and make purchases from the retail giant.

The challenge for local retailers is that Amazon have got their client experience down pat. The focus is on quick shipping and very affordable pricing for their tremendous product range — so much so that a client will often try a product in a local shop and go home to purchase it online.

Even if you’re not working in a place that Amazon will play from day one; it’s difficult to tell where they will move over time. And their market presence is going to drive up overall consumer expectations of retail experience criteria.

See also:

So what can Australian retailers do to survive Amazon’s coming?

The first step is to begin acting now! Whilst Amazon’s market entry seems some way off; the business changes needed to maintain a strong position when they arrive will not be implementable overnight. They’ll require careful planning and implementation.

Identify and serve a Special tribe

You will need to be certain you’ve identified a special niche so your offering isn’t seen as a commodity which can be simply obtained from Amazon or others at the lowest price and fastest delivery rate. The home-grown Aussie brand story could help endear your intended audience farther to you and also make them less inclined to open a new tab to Amazon. However you’ll need over the’patriotism’ card to genuinely stick out. If you can demonstrate your passion and mission is just like your clients and you have a better way of helping them fulfil this, then you are going to go beyond a transactional relationship and set a tribe of loyal clients. Offering personalised service and bespoke products can help set you apart in a crowded industry. Likewise, smart promotional offers and loyalty programs driven by individual customer profiles may also offer a means to distinguish your offering and reward loyalty on your tribe. Consider the entire marketing mix and how each component can help deliver unrivalled, inimitable worth to them.

Leverage instore experience

Bricks and mortar retailers may provide an experience that’s difficult for a pure eCommerce play version like Amazon to completely replicate online — and they ought to use it to their benefit. Creative environments that leverage the chance for face-to-face interaction with specialist staff (and other shoppers) and stimulation of each the sixth senses help create a more emotional connection to your brand and build confidence. Empowering your shop staff to have the ability to give such unrivalled service is crucial. Wise systems and processes can let them provide complimentary product recommendations, complete real-time inventory transfers from different shops and build a profile on clients for prospective personalisation — all adding to the perceived value of an in-store trip. Not having inventory of the ideal products will become inexcusable so data-driven stock optimization will become business critical. And if you offer home delivery from in-store purchases, shoppers will expect them to fulfill Amazon-level fulfilment and delivery criteria.

For multi-store operators another variable will also be crucial — consistency of expertise. Whichever store your client sets foot in, they should feel like it’s the house of your tribe.

Match the advantage online

Amazon’s entry will set the default standard for eCommerce convenience expectations — each merchant will have to elevate their game with their internet presence. Your online shopping experience, logistics and fulfilment will all have to be up to speed. Clients will only put up with all these flaws or late parcels before turning into a retail powerhouse which they understand is efficient and cost effective. Click to collect (in your shop ) could become a potential differentiator if you can follow this up with a great in-store experience.


Bringing it all together — seamless omni-channel encounter

If your in-store and internet experience are disconnected then expect to find clients take their business elsewhere. Many retailers are still working both of these sales channels with different systems and processes making them sell products which are really out-of-stock and requiring plenty of manual effort to keep everything in sync. Not acceptable in age of Amazon in Australia.

Do you have your 7S’s right?

There’s a tried and trusted frame that helps to look at how well an organisation is configured to take care of changes in its environment known as the McKinsey 7S framework. Looking at all these components and how they can help you best service your tribe could be a very valuable exercise in preparation for the transformational change Amazon is very likely to have on the business.

POS Systems — one component, but a critical one

1 element of the 7S frame is your systems. The ideal POS system can enable you to transform your entire retail supply chain such as in-store operations, coordinated eCommerce, inventory & logistics, promotion & loyalty and total business intelligence.


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How to Pick the Right POS System for Your Retail Business

The important considerations to make so your software investment pays off now and in the future.

Whether you are just starting your retail shop or have a proven chain seeking to drive more profitability, deciding on a suitable POS system can be critical to your success. These systems have evolved to provide a great deal more than just managing admissions transactions — they now span the entire retail supply chain such as logistics and inventory, loyalty and marketing and total business intelligence.

Careful consideration is necessary to be sure you don’t wind up with a solution that limits your development. So how can you know what to search for in a POS system when it is time to select? Continue reading for our three steps to choosing the ideal solution for your requirements.

How to Select the Right POS system for your business: the 3-step manual

Step 1: List your company requirements to your POS system — near and long term

Before beginning your search for solutions, it makes sense to lay out your guidelines for a point of sale system .

The first and most basic question to ask yourself is’how long do I want this solution to be acceptable for my company?’ . Provided that you probably don’t need to be going through this process many times in the space of a couple of years, it’s sensible to not just consider your company today; however what you expect it to look like later on. A sensible period to future-proof your company is thought of as 2-3 decades.

Once you have decided on the timeframe, think about the following based on it:

How many stores do you feel you’ll be operating?
Will you require a solution that can deal with the complexity of a developing multi-store operation?

Which retail sustainability metrics are healthful and not-so-healthy?

Sketch out your retail value chain from sourcing to after-sales and look at each point in terms of if you can improve profitability/margin and customer lifetime value metrics. Then consider how a new POS System could assist with this. Concerning bottom-line costs, this may indicate identifying and culling slow moving, low margin stock lines or negotiating with providers based on accurate factual information. From a top-line earnings perspective, it might mean improving staff up and cross selling to increase average basket size, ensuring proper stock levels of fast moving, higher margin products and rolling out promotions and loyalty. This can help to frame what regions of a POS System are most important for you — point-of-sale, inventory, marketing & devotion, eCommerce integration etc.. If you are not able to have a clear view of your current performance metrics, then an POS System that enables these analytics capabilities will be fundamental.


Are you going to be running both a physical and online shop, and will these need to sync up?

If your in-store and eCommerce systems do not connect then you risk having a sub-optimal customer experience (e.g. selling products which are really out-of-stock) and plenty of manual effort to keep everything in sync.

What business areas and practices do you need this system to empower?

Do you only require a simple POS system which will help handle store transactions? Or are you wanting to introduce new practices in store for example prompted cross-selling? What about stock management? Do you want to have the ability to identify which products you’re over-stocked and under-stocked on? Or enable real time inventory transfers? Will you wish to profile your clients and create personalised advertising campaigns and loyalty programs from them?

Consider which practices and strategies that you want your business to have the ability to employ; then listing them all as prerequisites to challenge prospective suppliers on later. Consider this as much detail as possible. By way of instance, which specific sales promotions would you prefer to run? Buy one, get one at 20 percent of the price, etc..

What other systems do you need to integrate with?

If you are already using accounting software like Xero or MYOB, think about how much easier things would be if your POS system incorporated with that. The same is true for any eCommerce platforms you’re going to be using. Consider all your business systems and how they ought to work together to allow efficiency and help realise your business aims.

What are your implementation and service expectations?

If anything, this could just be the most important step in deciding on the best POS system for the small or medium sized company. Are you prepared to oversee the majority of the implementation of your system yourself or would you like a dedicated project manager? Likewise, what service expectations do you have? How fast should they react and through which channels? Would you like a support center based in Australia?

Many’low-cost’ POS systems will only include basic service included in the price tag. On the flip side, big ERP systems will typically expect a whole lot of consultancy fees to extent and tailor a bespoke solution, so it’ll be important to get the ideal fit for your requirements.

See also




Step 2: Establish your budget and prioritise

This step is all about identifying what you’re willing and able to spend to be able to accomplish the objectives and practices within the timeframes you identified — factoring in the very real facts of finite funds and cash flow.

Quantifying the possible revenue and cost savings you anticipate you’ll have the ability to drive for every one of your needs from step 1 can help shape what you are prepared to spend (our advisers at ConnectPOS possess an independent calculation methodology to aid retailers with this). It can also help identify which requirements are most impactful and for that reason give you a few ideas of trade-offs in regards to the last step….

Step 3: Assess solutions according to your needs

Take your own requirements and budget from steps 1 and 2 and put them in a comparison table (Excel is perfect ) with a list of potential solution providers you’ve identified. This is your record of whether they can fulfil every one of your requests and a calculation of the anticipated investment.

But before beginning any involvement together guarantee you follow these essential principles:

  • Be sure that you are comparing apples with apples — these are the tiny things that can frequently blindside you in building a like-for-like comparison. Variable in exchange rates if you’re taking a look at overseas suppliers, find out what’s all-inclusive versus an add on cost and look at requirements and limitations, etc..
  • Ask for case studies of current, local customers within a similar marketplace to you.
  • Request a guided walk-through and also to observe a live presentation of all your needs being fulfilled.
  • Calculate total pricing within the time you identified…and afterwards — considering that different timeframes can give you a totally new perspective on which solution offers best value for money for your company in the long run.
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5 Retail Tips to Boost Your Christmas Sales

It no doubt feels just like the Christmas sales season is right around the corner. There is a lot to get organised, from stocking up your stock to ensuring your employees and systems are well prepared. Take a look at our tips for ensuring you are on the ball once the crowds — and their wallets — hit the shops.

Integrate your in-store and online stock

Inventory control integration is an absolute must if you are selling in both the physical and online worlds. Thus, if you sell stock from your Bondi location, your online stock availability will also reflect this decrease in stock. This not only helps to stop over-stocks and under-stocks but in addition, it ensures you avoid the danger of an angry or disappointed customer in case that you can’t really fulfil the order.

Ensure employees are adequately trained

Last-minute gift grabs in December provide the chance to upsell, cross-sell and provide alternative products. If the client has already decided to come into your shop and take time to settle on a product, an easy offer to upsell or cross-sell could significantly increase margins on each sale.

Often retailers spend a good deal of time organising and training new employees on possible upsell and cross-sell opportunities across their many shops, especially during Christmas when casual employees are hired. Ensuring that you have a POS system in place that helps to create these recommendations immediately and will help provide the tools your employees should do during the hectic Christmas period.

Master your present lay-bys

Tons of folks like to set aside presents months beforehand, and if you do not have a decent lay-by system set up you’ll find it a nightmare to set up and handle those details manually. Ensure that your marketing reflects your capacity to accept lay-bys both in-store, online and through your email communications. Provide suggested lay-by alternatives for different segments of your market and you may even break down the procedure for them so that they know they just need to commit $5 per week and these pair of shoes will be prepared and wrapped prior to Christmas.

Get your targeted messaging on stage

Don’t miss your opportunity for highly effective and tailored Christmas advertising this year. Your POS solution ought to be installed to capture customer buys, send out personalised email campaigns, monitor results and link customers directly to your internet store. When you haven’t already, segment your client database and get cracking on targeted email and social marketing campaigns. For those who have a loyalty program in place or intend to implement one, you may even send out discount coupons and bonus points to observe the return of consumers who’ve purchased particular products or invested certain quantities.

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Get your gift cards in order

Gift cards are incredibly popular around Christmas, because everybody knows someone that has everything! Spend some time perfecting your branding for gift cards and that is going to find a excellent answer under the Christmas tree. And ensure that your in-store systems can easily allow the customer experience you’ve planned out so that you can concentrate on getting the most from the hectic season for you and your company.

So do you have your plans in place for the Christmas rush? And how well will your company systems enable these plans? If you want to hear how other Australian retailers are preparing to raise the bar this joyous season, get in touch with us now.


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3 ways your retail POS can increase customer loyalty and lifetime value

Everybody understands that it costs more to acquire a customer than to maintain one. But are your systems optimised to construct longterm, valuable relationships? Discover the 3 practices that each and every retailer should put in place and the way your POS system should encourage them.

With the current shoppers having more choice than ever, retailers will need to find intelligent ways to foster loyal profitable customer relationships as opposed to one-off low value transactions. As opposed to finding ways to continuously acquire new clients, the most innovative retailers are focusing on maximising life value. In other words, taking a long term perspective of the worth of a client and understanding that some (and most ) clients will spend more often, in greater amounts and over a long-time period, if they perceive you provide superior value and understand their requirements best. Calculating what the dollar worth a fantastic customer could represent over their life will change how you look at your sales, marketing, service and operations strategies.

Many times, loyalty and lifetime value plans become connected with reward card applications. This is with good reason — a enormous 71 percent of Australians belong to at least one store loyalty card program. And POS systems play a vital role in facilitating these programs. But, establishing loyalty and lifetime value strategy goes deeper than simply rolling out a rewards program and so does the contribution that a POS system can create. As we shall now explore…

Customer experience

The most significant and sustainable way to build long term loyalty is to optimise your customer encounter.

This ought to be the basis to get before embarking on any other loyalty strategies or applications. No quantity of loyalty points or advertising campaigns will compensate for a disconnected or disappointing shopping experience. Exceed expectations and not only will you find that client return with a desire to spend more, but most likely, they’ll also tell others about you also.

So, what role can your POS system play in creating a consistently excellent experience? Here are just a few examples:

At the most obvious level, the capacity of this item search and recommendation engine inside your POS system can go a long way to providing a excellent service experience, enabling your employees to provide pertinent suggestions that are tailored to clients unique preferences. Other tools that could make an essential difference include customer profiles (including identifying VIPs), the ability to organize inter-store stock transfers and cellular selling via iPads or tablets. On the other hand, POS performance problems such as a slow system that leads to customer delays are a surefire show stopper.

Powerful modern POS systems, obviously, are becoming much more than simply the software for employees to handle your customer check out procedure. For most retailers, they’re the core system for handling your data and workflows concerning inventory, fulfilment and logistics, goods, clients and sales. They help to make sure you:

  • Source the Proper products
  • Stock them in the right quantities
  • Price them accurately
  • Ship them time at the fulfilment methods that the customer desires

Finding these operational components correct has a significant effect on perceived advantage, choice and reliability, which can clearly impact whether shoppers opt to make you their go-to brand.

Having an omni-channel POS system, all of your data and processes are handled in an integrated fashion for both your in-store and ecommerce operations. Clients are then met with up-to-date and precise details about each item, no false promises are made about stock availability and they are able to take advantage of unified channel solutions such as Click & Collect.

Loyalty reward programs + client profiling

Nearly half Aussie and New Zealand shoppers spend more with the promise of benefits, and approximately 56 percent are more likely to return to a merchant with a loyalty program instead than one without.

Offering a loyalty reward program offers you a few exceptional opportunities — it incentivises the client to supply you with a more comprehensive profile of them, permits you to associate all their transactions to this profile and, of course, encourages them to store more with you to get the rewards provided. At a higher level, you can aggregate the profile info you’ve captured on your clients to receive some essential insights. E.g. you may discover a specific demographic of your client base represents the best lifetime value, or is making the majority of purchases for a specific product line.

A fantastic POS system should give the capability to make a customised loyalty rewards program as standard. You need to be able to supply your customers with their personal loyalty card, which can be associated to their POS System Account Number and branded with your company’s logo and information. When the client is in-store, you can scan the card and start collecting information. Your POS system loyalty program operate should provide the following as standard:

  • Apply points as’tender’ to cover products.
  • Automatically assign discounts for clients depending on their spending pattern
  • Manually apply discounts to groups of clients
  • Create thousands of gift vouchers at a time
  • Apply bonus points as incentives to re-visit or re-purchase

Just make sure you keep your loyalty program simple to join, easy to use and offering a feeling of value regularly to your clients so that they have every reason to return.

Personalised email marketing

Australian and New Zealand has some of the maximum email advertising click-through rates in the world, based on some 2016 Benchmark Study by IBM.

Create a point of getting customer email addresses and comprehensive profiles inside your POS system. You can then send emails out using this information which are tailored to that shopper’s preferences. These email campaigns should concentrate on relationship building over time — beginning with a simple thank you (and possibly some kind of surprise present ) through to supplying exciting news, advice and insights about your field of expertise.

Needless to say, you should also concentrate on more transactional elements like cross-sell and up-sell, repeat purchase, discounts and sales promotions or new product launches. However, as with any relationship, it’s about getting the perfect balance between give and take.

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Using online channels to Induce in-store Earnings

Digitally driven in-store purchases are an integral source of competitive advantage for bricks and mortar retailers that can setup the ideal omni-channel systems.

As we have pointed out in several of recent sites, research reveals Australian shoppers still prefer an in-store touchpoint as part of the purchasing journey as opposed to an online-only buy experience. However, what we want to concentrate on in this guide is the fact that they are getting to be increasingly influenced by electronic media to direct which merchant (s) to cover an in-store trip to and what they mean to buy when they arrive.

In 1 survey by Deloitte, digitally affected in-store purchases made up over five times that of eCommerce purchases.

In 2014, less than 50 percent of clients were affected by electronic when shopping in-store. In 2015, that number leapt to 64%, and it has continued to rise through to 2019. Basically, consumers are mixing digital technologies with traditional shopping habits to increase the efficiency and effectiveness of the buying.

Consumers are using digital in Many ways to influence their buying decisions including:

  • To receive inspired: around 70 percent of customers are finding inspiration from recommendations beyond the merchant’s sphere of influence — such as societal recommendations from friends, family members, blogs, social media and traditional media.
  • To find appropriate suppliers — 61 percent of customers are using search engines and map applications (for example, Google Maps) to identify a selection of merchants that have the products they need and situated nearby
  • To study a provider : 67 percent of shoppers are surfing the retailer’s website before purchasing in-store — a key reason being to obtain an indication of available inventory.
  • To Click & Collect — Australian shoppers have a high use of Click & Collect; both important drivers being’to prevent home delivery charges (45 percent of shoppers)’, or as’it’s more suitable than home delivery (37 percent of shoppers)’
  • To select and confirm : real client reviews and opinions play an increasingly large role in the modern shopping experience. 67% of consumers now shop after reading testimonials either on the merchant’s website, social networking, or third-party websites, before buying.

So, is the electronic existence helping or hindering your in-store visits?

To supply a digital experience that maximises your chance of getting in-store visits, you want to be certain you have the ideal omni-channel systems that fuse along with your bricks and mortar and online stores.


Click & Collect / Stock-In-Store Assess

By offering a well-designed Click & Collect and Online Stock Check system on your site, prospective customers have a way to ensure a neighborhood shop has stock available and then see so that they can find the products they want the identical day. This provides bricks and mortar retailers with a way to differentiate and compete against pure-play online brands by providing consumers faster access and also a cost saving on home delivery prices. It offers the reach and market coverage of eCommerce, the chance to differentiate on customer experience AND the higher average order values and life value possible of in-store.

But to live up to shopper expectations, retailers need reside, real time omni-channel systems in place that allow inventory across all their shops to be up to date and immediately reserved for collection once a Click & Collect purchase is made online. Where inventory isn’t available from the preferred pickup location for the client, best-of-breed systems allow stock to be moved from other local stores. This lowers the risk of internet abandonment due to the client not visiting a nearby place that they could pick from. A Google Maps integration provides a helpful way for your clients to find the distance to your nearest shops.

Shop products not being marketed on your eCommerce shop (or vice versa) — Endless Aisles

So as to increase sales potential and avoid a disconnect between what’s available in-store versus online, your site should show all products accessible across your organization operation — called Endless Aisles. By showing products on the internet that can’t be bought in-store or using products in-store that are not promoted online you’re creating unnecessary friction to the consumer and denying yourself possible sales.

Bricks and Mortar Retailers Have a Possible Competitive Advantage

The in-store encounter will continue to play a special role in the majority of shopping purchases, albeit combined with integrated digital channels to provide the best of both worlds. If bricks and mortar retailers can invest in the ideal digital systems and integrations for their physical stores, they’re well positioned to provide a superior customer experience above their online-only rivals. In-store workers that are empowered with the right product knowledge, inventory & fulfilment management, loyalty and customer service systems may offer efficiency and value to shoppers that is difficult to match with an internet only buying journey. A recent report by Adyen estimates there is a $92 billion chance at stake for bricks and clicks retailers who invest in the ideal omni-channel systems to make this happen.






The Key Holiday Season Presents For Retailers in Australia and New Zealand & How To Maximise Revenue

Don’t miss these critical opportunities to connect directly with festive shoppers and boost your sales leading up to the Christmas period ahead.

Christmas is the biggest annual revenue driver, contributing more than 45.3percent to the total annual retail sector. In the lead up there are various events throughout November and December — such as Click Frenzy, Black Friday, Cyber Monday — offering opportunities for retailers to showcase who they are and what they do, to drive sales and engage with new and present customers.

Here’s the list of Important dates to Create plans around:

  • Melbourne Cup — November 5th — In categories like fashion, 70 percent of individuals purchase with an occasion in mind. Fashion retailers are well-acquainted using the purchase-driving power of the Melbourne Cup.
  • Click Frenzy — November 12th — A effort fusing Australia’s main sales into a centralised online shopping experience — and definitely worth getting involved .
  • Black Friday — November 29th — Originally in the U.S, Black Friday has become a growing initiative here in Australia.
  • Small Business Saturday — November 30th — Initially started by American Express, encouraging clients to’shop little’ and support local companies.
  • Cyber Monday — December 2nd — Cyber Monday follows on from Black Friday, with a focus on online shopping.
  • Free Shipping Day — December 14th — The previous day that customers can shop online with guaranteed free delivery prior to Christmas.
  • Super Saturday — December 21st — The last Saturday before Christmas (enough said).
  • Boxing Day — December 26th — One word: earnings, sales, sales.

If retailers can adopt these events successfully, it increases their likelihood of bringing keen seasonal shoppers — and turning them into returning, long-time clients.

According to our experience working with leading Australian & New Zealand retailers, here is the three most critical areas to get right.

1. Optimise Your In-Store and Internet Experience So They Are Efficient & Engaging

Australian and New Zealand shoppers reveal a clear preference towards retailers offering an integrated bricks and clicks existence. This provides them with maximum convenience and efficiency to finish their buying journey by using both electronic and in-store touch-points.

Regardless of the growth of online shopping, Australians still favor completing part of the purchasing journey in-store particularly for the big occasions. However, they are mixing that with online research to guide which store(s) they see. Nowadays, two out of five shoppers leave a sale due to a lack of cross-channel alternatives to make a purchase.

Given that the festive season is the period of greatest spend and complexity (with many present choices to make) for many customers, providing such efficacy is vital.

This requires retailers to optimise their in-store experience to increase the odds of winning the sale and building loyal relationships when shoppers see. Ensuring your shop, staff and systems are geared up to effectively engage clients, fast provide recommendations and increase termed earnings / loyalty sign ups it is crucial to increase sales and minimise abandonment. With a great number of casual employees in operation throughout the festive period, retailers will need to provide them with intuitive, intelligent systems and technologies to help bridge the knowledge gap.

In addition, you need to ensure you’re providing a unified online shopping experience that maximises in-store visits and eCommerce revenue. 1 survey by Deloitte proves that digitally affected in-store buys made up over five times that of pure eCommerce purchases. To put it differently, it’s now commonplace for in-store shoppers to research a new or product online . Research demonstrates that 67 percent of people will see a merchant’s site first, before going into physical shops .


Offering Click & Collect and In-Store Stock Assess based on real-time stock is one big way to drive these in-store visits. Australians shoppers love Click & Collect for the motives of ‘preventing house delivery charges’(45 percent of shoppers) and because‘it is much more suitable than home delivery’(37 percent of shoppers). For online-sales driven events such as Click Frenzy, Black Friday and Cyber Monday there’s still chance for retailers to turn them into in-store visit chances.

For both online and in-store, ensuring that you have the ideal fulfilment choices and that meet / exceed delivery rate timelines is critical during the holiday season. Fail to provide confidence that customers will receive their products in time and see that your conversion rates plummet.

2. Make sure Inventory / Product Availability

During the festive period, with a long list of presents to purchase and a brief length of time, shoppers tend to be even less forgiving when it comes to retailers not having available inventory.

So, having the ideal product choice available and appropriate inventory levels in all your stores and stations is an obvious issue to get right. But it is still among the most frequent failures we see from Australian and New Zealand retail. Understocking and overstocking contributes to a drastic amount of lost sales. The typical merchant loses 4 percent of potential revenue because of 31 percent of consumers purchasing products from other retailers when things aren’t immediately available for purchase(2).

Those retailers that can exceed customer expectations and give the fastest and easiest access to a range of their best products to meet their needs, can secure a highly effective source of sustainable competitive edge in their own category. The financial effect of greater eCommerce and in-store earnings can be deep. Retail Express customers see an average of $120,000 increased yearly profit per store by allowing such plans.

Retailers pursuing an Endless Aisles business model where all their shops and stations can leverage all inventory across their entire supply chain have the ability to maximise product availability and choice, and optimise the fulfilment experience for clients.

3. Maximise Profiling and Targeted Marketing Before & After The Season

Now’s the time for retailers to receive their targeted marketing so as to drive online and in-store visits and maximise brand awareness. This needs to include digital advertisements, social media and email campaigns together with in-store signage & visual merchandising. By utilizing customer profile data, each these campaigns can be personalised to account for a selection of different demographics and product preferences.

Maximising the capture of profiles and names of all visitors and clients that hit your shops (physical and online) during the festive season is vital for continuing personalisation, loyalty programs and promotion to induce repeat shop visits and maximum lifetime value to the new year.

You will find a wealth of current customer growth and loyalty programs you can participate in if essential details are recorded. However, many stores still let shoppers walk away unidentified and don’t turn them into repeat customers.

In Retail Express, maximising termed earnings is a leading item on the agenda of the growth-focused retailers we associate with. In general store and invididual staff KPIs and incentives are designed with this front of thoughts. Having advanced CRM capability inside your in-store Point of Sale system is critical to progressively profiling clients.