Anchor Store

What is an Anchor Store?

An anchor shop is the major department store in the mall. Based upon the size of the shopping centre, there is often more than one and at least two, with one at the end of the house.

Their big advertising budgets and broad assortment of desirable product help anchor shops attract shoppers to the mall. Those shoppers frequently spend money in the anchors in addition to at encompassing smaller retailers.

Anchor stores are usually big, well-known chain retailers like Macy’s, Nordstrom, Von Maur, JCPenney, and Lord & Taylor.

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Impact on Smaller Stores

Smaller mall retailers welcome the existence of anchor stores due to the traffic they attract. It’s 1 reason tenants are prepared to pay a premium for mall space over alternative places.

Due to the importance of anchor stores to a mall’s victory, small retailers often attempt to procure particular clauses in their lease agreements that protect them if anchor stores”go dark” — meaning, they shut. A vacant (“dark”) anchor store distance is a certain indication that a mall is fighting and a sign that a smaller merchant could be in an undesirable place if the situation does not turn around.

The go-dark lease clause permits the merchant to vacate the shop so long as it continues to pay rent. This is not at the mall owner’s best interest because a lot of deductions produce image and other issues for the property.

The corresponding occupancy co-tenancy lease clause permits the tenant to vacate the shop and decrease or eliminate rent in circumstances when an anchor store goes out or mall traffic drops below a predetermined level.

Shadow Anchor

Related to this, a shadow anchor describes another large retailer located close to the mall. Reference to a shadow anchor can bring an anchor store, because the shadow anchor is currently bringing traffic to the region. In mall locations, a shadow anchor is often a large, freestanding shop such as Home Depot, Walmart, or Bed Bath & Beyond.

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What is Crowdfunding?

Crowdfunding is the practice of raising money for a company, job, or charitable cause from a number of individual donors — the audience. Today, online platforms such as Kickstarter, Indiegogo, and Crowdfunder create crowdfunding easier by serving as virtual matchmakers.

How Crowdfunding Works

On crowdfunding sites, companies searching for financial aid advertise their campaigns and give rewards to backers — individuals that are willing to supply some amount of funding — for a variety of levels of support. Businesses seeking to finance the introduction of a new product typically offer you the merchandise itself as a reward for donors who give at a certain level. Greater levels of financial support may net several products, a higher-end edition, or public recognition.

Most platforms need organizations to set a financial target for their crowdfunding campaign. They’re awarded 30-90 days, typically — based on the platform — to accomplish that objective. Some platforms transfer all of the money raised at the close of the campaign, whether the goal was attained, whereas others, such as Kickstarter, use an all-or-nothing version that yields funds to the individual donors when the aim isn’t met.

The rationale for this approach is that if the company states that it requires, say, $25,000 to successfully launch its new item, then anything less than $25,000 isn’t going to be sufficient. Releasing the amount raised wouldn’t make it possible for the project to be prosperous, so the money is returned to donors.

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Crowdfunding efforts raised $5.1 billion globally in 2013, up from an estimated $2.7 billion the year earlier. The most successful crowdfunding job so far is Star Citizen, a video game effort started in December 2014 with a goal of $500,000. As of late 2015, it had raised more than $100 million.

Based on Fundable, the ordinary crowdfunding campaign goal is much more modest than $500,000 — the average is $7,000. The typical effort span is 9 weeks, though jobs that hit 30 percent of the target in the first week have the best chances of achieving full funding.

The idea behind crowdfunding isn’t a new one. The building of the Statue of Liberty’s pedestal was financed by individual investors in the late 1800s. What is new about today’s crowdfunding is that the technology that permits individuals worldwide to support new ventures.

Ways to Get Funded

There are two key approaches to financing business ventures via crowdfunding: donation-based and investment. The more common form is donation-based, where folks chip in a few dollars to support a new product or business in exchange for a benefit of some type. Investment crowdfunding sells debt or equity in the corporation.

Crowdfunding is an increasingly popular tool for companies to use to find the funding they need to grow or to introduce new services and products.

Opportunity Cost

What’s Opportunity Cost?

Opportunity cost is an economics term that refers to the value of everything you need to give up so as to choose something different. In summary, it is a value of this road not taken.

Weigh All Your Options

By way of instance, by opting to lease retail space in midtown Manhattan at the bargain price of $10,000/month, you’re eliminating the chance to lease in SOHO, or the Upper East Side, or even Jersey City, New Jersey. Assuming your other choices were less costly, the value of what it might have cost to rent elsewhere is the opportunity cost.

Sometimes the opportunity cost is high, like if you gave up the opportunity to find in a terrific corner shop that was renting for only $2,000/month. And sometimes it’s low, or negative relative to what you may now spend, like if your next-best alternative was retail area on another block which has been renting for $15,000/month.

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Choosing How to Spend Your Resources

The idea behind opportunity cost is that, as a company owner, your resources are always limited. In other words, you have a limited period of time, money, and experience, so you can not take advantage of every opportunity that comes along. If you decide on one, you always have to give up on others. They’re mutually exclusive. The value of these others is the opportunity cost.

Big picture, opportunity cost is more about the choices you make than about resources or money. It is about keeping in mind that one action or alternative could preclude you from taking advantage of other choices.

Factors to Take into Account

Therefore, as another example, the opportunity cost of deciding to partner with Amazon to market your new product is the capacity to associate with other retailers. You must decide if, given your other options, the opportunity cost is well worth it.

In this case, you could weigh:

  • The amount of visitors Amazon gets daily
  • The average value of a sale
  • The retail price of your product on Amazon
  • Your profit margin
  • Anticipated sales amounts
  • Length of exclusive partnership
  • Conditions under which you can depart the partnership

Opportunity cost can be helpful in evaluating several alternatives, to make certain that your best plan of action has the lowest drawback.

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Outdoor Advertising

What’s Outdoor Advertising?

Outdoor advertising, also called out-of-home advertising, is advertising that reaches customers when they are outside their homes. The Outdoor Advertising Association of America says that is where customers spend 70 percent of the time.

Types of Outdoor Advertising

The most commonly known form of outdoor advertising is that the billboard. Frequent forms of outdoor advertising today fall into three classes:

1. Billboard Advertising

Most individuals are knowledgeable about billboard advertising, irrespective of where they reside or travel. Billboards are placed alongside high-traffic highways in addition to along less-traveled streets in non-urban places. Drivers see them nearly anywhere because they’re an efficient and cost-effective way of communicating information that’s geographically significant — the place of the nearest chain fast food restaurant on the road, the closest motel, or campgrounds at the next exit.

2. Street Furniture

A bit of a misnomer,”street furniture” applies not simply to park or bus benches but also to bus shelters, newsracks, and phone kiosks, amongst others.

3. Transit

Ads on the sides of busses would be the most common type of transit outside advertising, but outside advertising is common in subway stations and inside subway cars, in taxis, along airport paths, and wrapped around vehicles — one of the more recent trends.

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Other Forms of Outdoor Advertising

Advertising appears to follow customers wherever they go — in grocery shopping carts, in sports arenas, and in gyms. They may be high-tech — believe digital — or very low tech — believe personal-computer generated mini-posters offering dog-walking services trapped into a coffee shop bulletin board.

Digital Outdoor Advertising

Also called digital signage, electronic outdoor advertising is a particular type that uses digital technology to change what is displayed on a display. Digital billboards feature messages from a couple of advertisers that rotate every six to eight minutes. Other digital signs may be free-standing on an urban pavement or courtside at a school basketball game.

For Small Businesses

The most significant outdoor ad for any little brick and mortar business is its built-in outside advertisements: exterior signage. Business owners need crisp, clear signage which communicates well from a distance. When it should convey the provider’s brand image, it should also help the company get discovered and discovered.

Maximize Kitchen Performance Using a Kitchen Display System

A perfect duo does exist at least in the foodservice industry. Regardless of your restaurant concept, equipping your back-of-house (BOH) using a kitchen display system (KDS) is a massive element in boosting your kitchen efficiency and operational quality.

A far cry from the very fundamental paper ticketing systems, a KDS integrates directly with the Restaurant POS Systems, capturing order info in real time and displaying it digitally for kitchen employees to execute. The electronic process is simply a better optimized and highly effective way to control and increase workflow in your restaurant.

Let’s take a close look at the top advantages restaurateurs see when they employ a touchscreen display system in their operations. We’ll concentrate on the time and costs saved, greater performance visibility, and simplified communications. These are value points you are not likely to want to pass up.

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  1. Shopify point of sale
  2. woocommerce point of sale
  3. commercetools point of sale
  4. MSI multi source inventory management system
  5. magento point of sale
  6. bigcommerce point of sale
  7. bigcommerce automation
  8. backorder management
  9. shopify automation app

Going Green and Saving $$

At about $50 per case, printer paper costs add up fast. In actuality, restaurants average one or two cases of paper weekly depending on the amount of printers being used. There are some obvious advantages to going digital and eliminating the need for paper tickets. Not only will you eliminate your need for paper rolls, but you will also make a positive effect on the environment, while reducing the burden on your wallet.

Knocking out your dependence on paper tickets will significantly decrease your operational costs annually. Although replacing your printer completely might be somewhat more challenging for table service restaurants, implementing a KDS and having it work in tandem with a printer remains beneficial from a kitchen efficacy standpoint.

“You factor in the cost of a kitchen screen and it is a no-brainer so far as saving the money,” states Jay Gillespie, Revel’s senior product owner. In addition to being intimately familiar with Revel’s product offerings, Gillespie can talk to his years of experience in restaurant management. He knows well the challenges and costs related to kitchen operations.

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Improving Kitchen Efficiency

Having a KDS, you have complete visibility of your orders from placement to fulfillment. Color coding tickets and food items optimizes the turn-time for each purchase. Colours indicate how long an order has been outside, alerting your employees immediately when an item requires immediate attention. Utilizing this in combination with the training times feature in your KDS can seriously up your BOH game. As a bonus, analytics from the KDS will show you just how long to allow for cooking in your different menu items.

“View food, make meals, sell food” is your motto Gillespie describes for an extremely efficient kitchen. “Your kitchen staff and the folks behind the line ought to be focusing on simple things: seeing it, which makes it, and getting it from the window.”

By way of instance, seeing 60 chicken wings on a display will be much easier to digest and faster to do than referencing 6 individual tickets for 10 wing orders. Let’s say you have a side of fries for every purchase. A KDS permits you to set notifications 10 minutes after your wings go up, saving your line cooks from needing to time that themselves out. Now that is an improvement in kitchen efficiency!

Laura Ewing, director of franchise operations at Bahama Bucks, clarifies the strains and problems she experienced before obtaining a KDS. “With the KDS, Revel has enabled us to remove the paper trail. The receipts would get lost or get wet, resulting in lost orders and total disorganization, and support suffered because of this.” Forgotten or late orders are unavoidable when running a restaurant. But adopting a system which could notably cut back on human mistakes means better quality food and customer satisfaction.

Gleaning Data Insights

With your KDS, you will have the ability to access a range of metrics and reports. These will provide you tremendous insight into your kitchen operations. You may access data points for the speed of your own kitchen operations. These include order fulfillment time by day, hour, or personnel.

These data points illuminate the areas of operation that require further improvement. They also provide insights on how to enhance workflow processes. Leverage these insights to enhance how you plan for your waitlist or bookings. Pinpoint which team members may need extra training. You could also use this information to identify the hours if you will need to staff more workers.

Integrating Seamlessly

With complete integration into your own operations, a KDS knocks out the need for further manual work. If your restaurant uses online ordering, gone are the days of re-ringing each incoming order in your point of sale (POS) system. You may configure delivery and catering orders to appear on the screens 30 minutes before they’re due for drop-off. This reduces unnecessary mess and confusion to your cooks.

Likewise, if you run a large restaurant with unique stations, you can track your orders into the appropriate place (i.e salad bar, grill, to-go, etc.) cutting back on time involving food preparation and delivery.

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3 Ways to Avoid purchasing the Worst Restaurant POS Systems

How many of you were instantly fluent in operating your smartphone?

Yeah, we did not think so. Odds are, it took you a while to learn all the tips and tricks, and you’re most likely learning about new app capabilities every day.

Do not worry, it’s not a bad thing. New systems always have a learning curve. But when it comes to restaurant POS systems, not taking full advantage of this technology can possibly result in lost efficiency, and even lost profits.

3 Mistakes that Restaurant Owners Make with their Restaurant POS

Purchasing the cheapest POS accessible.

Let us begin with an all-too-common issue — restaurant POS software is no longer a”nice to have” thing for a restaurant. So as to keep up with competition, you want to adopt technology and leverage it to increase your restaurant’s functionality. As such, purchasing a restaurant POS solely due to upfront cost could ultimately cost you a whole lot more in the long term.

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Consider a POS system buy like hiring people to perform those jobs. Can you choose people based solely on low salary requirements? Or would you hire the people most effective at enhancing your business performance today, and to the future? Needless to say, you’d select the latter, right? Well, your restaurant POS is just the same.

A suitable POS system can be customized to your restaurant’s specific needs today, AND have the ability to adapt, update and evolve with your company, and the business. Who must constantly purchase new systems to accommodate changing payment tendencies, when a properly featured POS can do that, and grow along with your own restaurant?

This exact same logic applies to selecting a provider. A Fantastic POS service provider works with you and for you, not in the best interests of their own pockets.   Rather, take the time required to pick a supplier that gives your company the degree of operational and technical support it requires, to make certain you’re not left high and dry when things go awry.

Not adequately training employees.

Now, I need to admit, I am a self-taught computer man. And for years, I lived in a bubble of delusion about how proficient I had been in managing my PC, its applications, and tips and techniques to make things work better.

Then I met a person who took a $40 PC training class in a nearby Ramada. And I watched this individual fly through every conceivable program and app with simple abandon, realizing these things are capable of a lot more.

This story was a lengthy way of saying that coaching all restaurant team — by the front-of-house to owners and execs — on a new POS system is a must for making sure it delivers the ROI that you require. If your provider offers free training, ensure that your staff is there to learn, so you don’t waste time later, losing both efficacy and possible sales.

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Using your POS solely as a cash register.

For all of the advantages and features available in contemporary restaurant POS systems, it is downright shocking how many restaurants use them as really expensive cash drawers. Sure, they may make that process easier, but with a full-featured POS only for payments is comparable to purchasing a Big Mac for the sesame seed bun — there’s a lot more to enjoy, from itemized earnings payable to restaurant stock, that provides owners data to maximize operations from head to toe.

Although your iPhone is a natural extension of our heads and fingers now, it was not which  long ago that the majority of us fumbled about trying to make calls and unsend embarrassing texts. In precisely the exact same way, it is natural to make mistakes when using your brand new restaurant POS.

We would also suggest checking out review sites offering expert reviews of the hottest POS systems. But avoiding obvious shortcuts — like those detailed above — can go a long way to bringing your company a concrete return on investment.

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Artificial Intelligence and Internet of things are hot subjects today, for that reason, integrating AI into IoT is becoming a frequent practice.

The health care system is everyone’s business, so finding one’s way around is equally important for everybody. Yet, keeping every detail in mind is no simple task. There are limitations to human physical and mental performance. Thus going beyond the maximum needs to be relegated to these technologies as the Internet of things and Artificial Intelligence. The implementation of innovative solutions in health care is always a fantastic idea and IoT together with AI are powerful drivers of the digital transformation whatever field the technology are applied in.

Municipal infrastructure, smart houses, retailing, manufacturing, supply chain, schooling, healthcare and life sciences — the whole digital ecosystem, an IoT ecosystem of connected devices, has been created and is growing stronger with each passing day. Empowered with Artificial Intelligence and Machine Learning, among other things, IoT is employed as a way of equipping people with intelligent aid. Gradually, it’s taking over both small and major processes in numerous industries. Healthcare is no exception.

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Why combine IoT and Artificial Intelligence?

It works both ways — IoT and AI need each other. The Internet of things suggests handling very large volumes of information that must be made sense of and put to work. Therefore, the IoT-related works can and should be improved by AI algorithms to produce the experiences truly significant for customers and/or clients. Well, what type of meaning does AI supply to IoT?

Since IoT is a young technology that joins the gazillions of smart devices, it will have imperfections. As an example, such criteria as precision and rate of IoT data transmission are yet to be improved. Additionally, an artificial intelligence system not only imitates the human means of performing tasks but it’s also learning from what it patterns itself from. This mechanism of self-improvement is of the essence to AI. Speaking in general terms, Artificial Intelligence has much for IoT to benefit from. In the narrow sense, it’s applied as the AI software embedded inside IoT apparatus and augmenting fog or edge computing solutions to bring intelligence to IoT. Because of this, smart devices create such a enormous amount of quickly analyzed sensor information it can’t help but gas Machine Learning increasing the intelligence of the physical things.

Artificial intelligence and IoT in health care

When it comes to combining AI and IoT in health care, odds are collectively they will enhance operational efficiency in this area. Tracking (collecting), tracking (assessing ), management, optimization (training), and automation (modeling, forecasting ) — these are the crucial actions that provide for the intelligent and effective application of AI algorithms in IoT devices.

Acting in concert, they can decrease the load of administrative work for clinical personnel. Having clinical workflows enhanced, medical officers will have the ability to spend more time with the patients and the health care service-delivery is consequently bound to take a longer patient-centric approach.

Therefore, the major use cases of AI-enabled IoT would be the next:

  • Medical personnel, patients, and stock tracking
  • Chronic disease management
  • Drug management
  • Emergency room wait time reduction
  • Remote health control

IoT operational principles in the health care field

Longing to know what the results of such an innovative approach might be is sensible, albeit non-essential. The best way to describe why one ought to utilize AI-enabled IoT in health care is to supply a more thorough evaluation of the IoT operational principles enabling a more nuanced comprehension of possible areas of its application in the medical system.

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1. ) Devices with physical interfaces to/from the real world.

Basically, in health care, any service a customer requests is linked to the physical universe. Besides, the usage of services entails the physical interaction of health professionals, patients, and the apparatus as such. These connected devices as robotics in medication interact with the physical environment through multiple physical interfaces. Developing intuitive physical interfaces with different communication technologies (i.e. Bluetooth, NFC, WiFi, USB) is consequently bound to accelerate the quality of the interaction, lead to a better information flow among IoT robots and enhanced service representation and monitoring for people. The reason is that, given an IoT-based solution, the physical interfaces can create wireless networks. Apparently, the IoT nodes which stand behind specific sensor devices are being grouped together in this way to get devices readily linked to the Internet structure and to find exchange processes well-established.

2. ) Structured data input through detectors.

IoT technology generates wireless sensor networks. As stated before, these networks are successfully bridging the physical and electronic worlds. What prevents the functioning of the data exchange between both of these worlds from becoming a mess is the structured data flow. Input data is collected by the detector apparatus and delivered to the information control center for additional feedback. There could be several data channels included in parallel, nevertheless, multiple sensor data collection is implemented with minimal latency. Also, regardless of the fact that the amount of information sources is typically enormously large, the data records remain small and well-structured as a result of advantage analytics while high dynamism of IoT devices allows deducing missing data in the neighboring gadgets to fill the openings.

3. Tiny input/output devices.

There are certain requirements for the appearance and dimensions of the physical IO devices. Additionally, the needs must be adjusted to the environmental conditions in which the unit is operating. Therefore, in comparison to human ports that need relatively major input/output apparatus, physical ports of IoT devices get input through detectors (which are tiny because of using micro-electromechanical systems (MEMS) technologies ) and send information back to mobile/cloud computers via wired or wireless interfaces. Consequently, there’s not just a demand in, but there’s also a real possibility of getting the size of detectors in addition to the IO devices decreased. Consider such cases as implanted heart-rhythm monitors and apparatus continuously monitoring and measuring biochemical data.







4. ) Human-machine-environment system drivers.

Apparently, human-machine interaction refers to the process of communicating between individuals and automated systems. However, the Web of things is built on the foundation of a much more intricate relationship among the human, machine, and environment. In health care, the environment is an extremely significant parameter that suggests the quantity of physical and social variables; and the real time monitoring of the environmental element is even more crucial for this industry when the IoT technology is in operation.

IoT detectors, the majority of which are wireless, are joining small communities of apparatus. However, without considering all three variables, there’s absolutely not any point in this connection. An individual should not then ignore the fact that IoT systems are created by people and for people to be applied in some specific contexts. Consequently, the physiological and psychological conditions, emotions, actions, and goals of a person — IoT data generated by multi-modal detectors — ought to be, consequently, used as inferrable information and made sense of relying upon the forces of Artificial Intelligence.

5. ) Real-time action and decision management.

One of the primary benefits the interoperability of AI and IoT is bringing is that there’s a opportunity to keep track of what’s happening and to respond upon it on the spot. It means the change toward active patient participation, customized treatment plans real-time modification and a more intelligent approach to information management. Real-time analysis is only possible when a flow of data is constant. However, it’s barely possible that a system doing complicated processing can deal with the nearly continuous data stream from multiple detectors. It’s a real time AI system that can reduce the quantity of information and enable intelligent data management.

Finally, embedded AI technology will be of overriding priority for IoT systems, particularly in health care. Importantly, the desired action here is making sense of this information in the border, near the apparatus, with the advantage and fog computing. Again, data analysis performed in the border rather than a centralized place (i.e. a cloud server or a data centre ) enables a close real-time evaluation right on the IoT devices. Broadly , AI algorithms’ processing information from several IoT smart sensors on the border suggests advancement of monitoring and maintenance.

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Healthcare cybersecurity challenges with IoT

Despite all of the evident benefits that using IoT is providing, the technology can also be challenging the data safety, which is an essential part of the medical infrastructure. The point here is that the unstructured data residing outside organized databases (i.e. electronic records and records ) is most difficult to organize with the support of classic algorithms and so to protect. It’s the powerful learning algorithms which are most likely to contribute much to solving the issue with data analysis. However, having data organized doesn’t mean using it protected from cyber threats.

Thus, the ideal step one can take is to drive standards around IoT ecosystems. IoT devices and applications are often programmed to get both private and sensitive information vulnerable before malware. In light of this, the privacy rule mentioned in the Health Insurance Portability and Accountability Act (HIPAA) will protect such health advice and these regulations as the EU General Data Protection Legislation (GDPR) will obligate the offenders to carry monetary penalties for data manipulation. Managing multiple complex systems through AI-enabled IoT will without doubt create advanced experiences for all involved in the medical system. However, health care must be delivered in a secure way.


Billions of connected devices are generating a great deal of medical sensor information. Finally, an improvement of information organizing processes is required. The use of different kinds of artificial intelligence as innovative predictive calculations is likely to create smarter environments where human-machine interaction will become more safe and efficient. Incorporation of IoT into the procedure for management of healthcare business everyday operations is the reality. Personalized client-oriented service-delivery equipped with the forces of the Internet of things, Artificial Intelligence, advantage, and fog computing is the intention to be attained in the course of time.

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A discovery section of a software program venture is strictly what can assist you give you the proper person expertise (UX) design resolution. It would enable including worth to the product growth course of, which is at all times incremental, as is a posh means of making certain usability to this product. By the way, it’s an clever UX design that enhances usability and nonetheless must be checked out from completely different views. We’ve got beforehand mentioned {that a} product — be it an software or a web site — ought to be prototyped on the preparatory stage and enhanced with illustrations which might be sure to enhance the general client notion of the product.

What’s a discovery section in software program growth?

A discovery section is a analysis interval which has to mark the start of every software program venture. Thus, it isn’t prototyping and undoubtedly not illustrating that nice design begins with. It ought to moderately start with the invention section. The design shouldn’t be the artwork in a correct sense of the phrase. Not a seamless fusion of artistic concepts. Clearly, the design should be all about how the product works from the customers’ viewpoint, what folks really feel. If an expertise is fulfilling, likelihood is a web site or an app is efficiently conducting enterprise aims. Subsequently, designers ought to take a essential method moderately than artistic.

Since we’re with regards to fixing enterprise and advertising issues by the use of UX/UI design, it ought to be emphasised that there are explicit steps to be taken but earlier than diving deep into the design course of. Usually, designers take these measures within the preliminary discovery section.

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Why do analysis and undergo a discovery section first?

It’s far more preferable to make knowledgeable choices as an alternative of untamed ones, particularly in the case of operating a enterprise. In truth, there is just one manner for a enterprise proprietor to get a transparent understanding of what is perhaps executed to benefit from the long run venture and whether or not the concept is price making an effort — to undergo a discovery section.

It’s far more preferable to make knowledgeable choices as an alternative of untamed ones, particularly in the case of operating a enterprise. In truth, there is just one manner for a enterprise proprietor to get a transparent understanding of what is perhaps executed to benefit from the long run venture and whether or not the concept is price making an effort — to undergo a discovery section.

Little question, literature, music, and artwork are artistic. And a few folks could argue that the method of producing concepts by the UX staff is an equally artistic course of. Nevertheless, we consider UX to be moderately a scientific apply. Thus, supposing that UX/UI design is barely partially an inventive course of, we dare say it isn’t the creativeness of a designer completely that generates concepts. A preliminary investigation into the attributes of the long run product is a should. Consequently, a software program discovery course of is changing into similar to doing scientific analysis whose purpose is to combine findings right into a enterprise.

Design pondering in a discovery section of a software program venture

A human-centric method is consistently emphasised in the case of UX/UI design in all its elements. At this level, we can’t however point out design pondering. Not solely is it a scientific manner (equally with a discovery section) to find strategies of issues resolving by the use of design but additionally it helps to search out out what issues folks want to unravel and the way. Ultimately, the product ought to develop into extra customer-centric and collaborative.

Though concepts are typically fleeting at occasions, this fleetingness is the gist of what operating design pondering classes can help in. In an effort to create a user-centered design, designers have to grasp their clients. To grasp clients, they should do related analysis. In addition to, the purpose of the design pondering is, as apparent because it sounds, in pondering. However about what? These are the important thing design pondering tenets which might additionally show helpful when deriving advantages of a discovery section:

    1. Customers over stakeholders. Generally, it appears not that self-evident however each product that’s launched within the IT business is made by folks and for folks — a user-centric method in motion.
    2. Sensible creativity. Fails are almost unavoidable. Design pondering means experimentation and energetic ideation. So, producing as many concepts as doable with out anticipating all of them to achieve success remains to be nice.
    3. Studying by making. This precept shouldn’t be immediately relevant throughout a discovery section of a venture. Anyway, it’s good to be taught by making one thing and getting suggestions. There is no such thing as a tremendous potential to foretell what good concepts will appear to be until designers begin testing them counting on the outcomes acquired after a discovery section is handed by.

When design pondering is added as a brand new dimension to the method at each stage of doing design for functions and web sites (a discovery section inclusively), it ought to be perceived as an revolutionary mindset. Primarily based on the above ideas, it doesn’t bind designers to a selected construction or method. They’ll collect info exploring options in parallel or along side current design actions. Design pondering provides designers a framework permitting them to be extra sure even with out realizing solutions and forecasting an consequence earlier than setting the ball rolling. Furthermore, above, we assumed that it’s UX design however not a design pondering method that provides worth. As an alternative, the latter informs about the best way to validate generated concepts and are available nearer to the proper resolution.

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Levels of a venture discovery section

Being itself a preparatory step, a discovery section of a venture may be divided into substeps. By taking them, one will obtain almost all of the sought-for solutions. Realizing what questions are to be answered throughout the venture discovery course of is important, so we recommend clarifying the next points earlier than diving deep into the design course of:

Determine your customers.

Perceive customers.

An understanding section consists of researching into customers’ background and traits. At this substage, designers ought to discover out what the primary traits of future clients are. The purpose is to get what drawback folks want to remedy addressing an alleged software or web site. To take action, attempt to put the perfect person persona into the context of the product use. Then, it should develop into clearer who these folks is perhaps and what their ache factors are.

Discover customers.

These ache factors are referring designers to brainstorming and specializing in just a few possible options to every offered difficult challenge. Thus a staff ought to suppose laterally specializing in particular person personas and consequently converging on the concepts that make sense. Exploration, on this case, means studying extra concerning the choices which emerged in an understanding section.

Making use of acceptance standards as descriptions of how end-users may use an app/web site, refining concepts in order that they give the impression of being reasonable, selecting a goal market by pondering again to what designers discovered concerning the person personas — these are the actions to be executed in an exploration section. After that, designers should have the ability to take a recent have a look at their concepts, resolve which approaches are probably the most profitable, and to pick out prime one to 3 concepts as a way to proceed working to make them workable and sensible.

Collect suggestions.

The exact customers’ identification can’t be generated on the preliminary stage however being open to dialogue, participating buddies and colleagues which might be much like the customers that you’ve got centered on at two earlier levels, asking them about what appears improper and studying a lot from what they inform you is the proper technique.

Nonetheless, gathering suggestions is barely then doable if the preliminary speculation is nice, sound, and testable. That concept will need to have the potential for gaining worth in the midst of its adjustment. A speculation must comprise the issue that needs to be solved. Designers ought to begin from who the long run clients are and never from what options they need to incorporate into their product. So, the customers are the central level. They wish to get assist from an software or a web site when going through some issue underneath sure circumstances and have the unfavorable penalties prevented.

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Who’s to profit out of your product? Know your stakeholders.

Having a splendid thought and the proper technique is nice as is maintaining the customers in thoughts. This concept tends to maneuver from shareholder worth to shared worth, it’s true. But, it’s a stakeholder who’s within the outcomes and should be concerned within the discovery section and venture planning.

These are enterprise, engineering, and UX representatives from the corporate of a consumer or your individual. Their opinions mirror what is anticipated from managers and entrepreneurs, growth groups, and design groups correspondingly. These folks have an effect on and are affected by the result. Interviewing them to understand their viewpoint is likely one of the most necessary elements of the analysis course of.


Dimension up your opponents.

The subsequent step is competitor evaluation. All people is to come across competitors for there are too many choices for patrons to select from on the world market. Realizing what place you’re taking there in addition to being conscious of your sturdy and weak factors are the important thing findings of an evaluation of this type. Not solely is it commonalities that should be recognized, however it’s also opponents’ flaws and market gaps you’ll be able to fill. Then, you might be free to research and interpret the found information for the good thing about the design staff and the entire venture.

Guarantee alignment between person wants and your corporation objectives.

Consumer wants will need to have been outlined on the earlier levels. Likelihood is you’ve gotten all of the related details about your future clients in hand by this time. In the meantime, stakeholders are immediately or not directly pointing on the enterprise objectives. It signifies that now, you need to make them meet. There additionally should be a typical understanding among the many stakeholders. Generally, designers have a obscure thought of the enterprise objectives. Making certain that each stakeholder participates within the course of ranging from the invention stage is prone to scale back the potential for misunderstanding to zero.

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Journey mapping.

After the analysis is completed, designers can create a mannequin of the person expertise as an possibility. Structured as a so-called prototype of the UX and an expertise map, it would make all of the findings extra vivid and apparent. Consumer journey mapping would be the visualization of all found information. Will probably be a visible overview of the chronological levels of interplay with the product (what customers may do, suppose, really feel, and expertise) and enterprise alternatives matching enterprise objectives (principally, what the enterprise is attempting to do.) By making a journey map, UX/UI designers could assume the invention section of a software program venture accomplished.


No product proprietor, software program engineer or UX/UI designer desires their job to be ineffective. Subsequently, producing a robust worth proposition will assist them keep away from moving into blind. This worth is discovered not whereas making ready an in depth product design specification. It’s outlined in a venture discovery section. Step-by-step, designers can seamlessly arrive on the stage of constructing a context-aware product. Information is energy, so relish the prospect to get empowered.

Everything you should know about purchase order management

Purchase order management is a core process for any retail business. They enable you to track your orders from your vendors, keep them accountable, and help you stay on top of inventory management.

Let’s walk you through purchase order management so you’ll learn about the overall process, it’s benefits, and how you can optimize it in your business.

What is a purchase order?

A purchase order is a legally-binding agreement sent from a buyer to a supplier, authorizing the purchase of goods from the seller, essentially outlining the expectation of the business transaction.

It is ideal to protect both parties involved in that the seller is covered if the buyer refuses to pay, and conversely, it protects the buyer if the seller refuses to deliver their products or services.

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Purchase requests vs. purchase orders vs. invoices vs. receiving documents

Purchases orders and invoices are similar in some regards, but the intent of each document is different.

Both contain legally-binding details about the order and the mailing information, although the invoice also includes the order price, payment terms and conditions, and the date the payment is due.

However, the key difference is that while an invoice requests the payment for an order, the purchase order simply confirms that an order has been placed.

In addition, the purchase order is created by the buyer when they order the product or services, and the invoice is created by the seller to request payment for those products or services and is usually sent after the order is completely shipped.

Purchase requests, on the other hand, is an internal document provided by the buying party’s inventory and product managers to be approved by the appropriate staff or department (such as accounting/finance) into a purchase order. The purchase request is converted to a purchase order once it is approved.

Receiving documents are utilized when a purchase order is delivered to the buyer and an invoice is received. The warehouse it is received in will count the products and match them on a receiving document against the original purchase order and invoice. This creates a series of documents that account for every step of the way, ensuring all products were delivered as promised, they are in selling condition (meaning no defects, damage, etc.), and the prices charged on the invoice match those agreed on the purchase request.

What are the overall benefits of using a purchase order system?

Matching Records/Verification

Easily verify information such as when and what purchases were made for a particular purchase order. This helps you track incoming orders, price changes, avoid duplicating the order, and coordinate effectively with your suppliers/vendors.

Time Savings

Your time is often on short supply. Once you have an effective purchase order management system, all you have to do is go in, find approved products for purchase, and place the order.

A proper inventory management system will allow you to repeat this process or even automate it, but that’s more advanced stuff we can cover over a phone call!

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Accurately Manage Budgets

Since you’re tracking the quantity and costs of everything you purchase, this is the base point of comparison to your retailing price (or MSRP) where you determine your mark-up and profit.

Legal benefits

As mentioned, purchase orders are legally binding documents that once the seller accepts puts responsibility on both parties to deliver on the goods, services, and exchange of money.

Increasing Inventory Turnover

Ensuring your products don’t sit in inventory too long is crucial to your overall success. Your inventory might lose demand, value, and quality over time, so it is ideal to sell it as fast as you receive it.

Getting a handle on your purchasing procedure will help you accurately determine your inventory turnover, which you can then strategize ways to adjust your purchasing schedule or quantities to increase the turnover rate.

What information is contained within a purchase order document?

Although different retail verticals or product types may require supplementary information, this information is generally found on just about any purchase order:

  • Name, address, and contact information of both the buyer and the supplier
  • Products and services being purchased, including quantity of each
  • Purchase order number
  • Price per unit (or cost per unit if you are the buyer)
  • Delivery date and location
  • Agreed upon payment terms
  • Terms, conditions, and additional instructions

What are the best practices that ensure you save time, money, and energy when it comes to purchasing?

Keep employees looped in

Ensure your staff is fully trained of the procedures, policies, and expectations when it comes to the approval and purchase order management process. It is ideal to create a guide that can serve as a reference to outline the ground rules for specific purchasing scenarios.

Track your vendors

Another important best-practice is to track who you’re purchasing your inventory from. Create a directory list of your various suppliers that includes all necessary details to submit a PO to them. Information such as their address, payment terms, prices, and even a rating as to how reliable their services are.

Digital transformation of inventory management

Finally, you should definitely consider “digitizing” your purchasing and inventory management with a POS/ERP solution such as NCR Counterpoint.

Counterpoint continues to be the leading point of sale and inventory system. We help businesses nationwide implement powerful inventory solutions and automation.

There are tons of benefits to implementing a proper inventory and purchasing system, talk to our consultants today to see if we’re a good fit!

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The right way to Curate a Retailer Your Prospects Will Love

There’s nothing fairly like discovering a retailer—whether or not or not it’s on-line or a bodily location—that feels tailored for you. You already know, that “take all my cash,” nearly magical feeling of discovering a store that you would spend hours searching.

That feeling? That’s the facility of curation at work.

Hand-picked, curated items assist construct a connection together with your prospects. By fastidiously selecting gadgets they’ll love, you’re basically saying to your prospects, “That is for you.” Additionally, by curating your retailer, you make it simpler to your prospects to find new merchandise, which positions you as a go-to retailer for each the acquainted and the contemporary.

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  1. shopify-pos
  2. woocommerce-pos
  3. commercetools-pos
  4. magento-pos
  5. bigcommerce-pos

Nonetheless, the curation course of generally is a little overwhelming at first. In spite of everything, you could have a singular imaginative and prescient, however how will you discover the merchandise that align excellent with that imaginative and prescient? The place does one begin?

There’s so much you are able to do to make sure you’re curating a retailer your prospects will fall head over heels for, and we’ll assist to do exactly that. Let’s get began!

Get impressed.

How are you going to ensure the gadgets you choose will resonate together with your prospects? Begin with the fundamentals.

Your prospects’ buying habits will inform you every little thing it’s essential to find out about their tastes, pursuits, and worth level. Undergo your present stock and pay attention to your greatest promoting gadgets, what merchandise have been on the cabinets for what looks like ages, and every little thing in between. Take note of any developments or patterns you discover as you audit your catalog. Based mostly on what you find out about your prospects, you’ll be able to higher decide what merchandise will pique their curiosity.

Along with what’s occurring in your retailer, check out what’s well-liked in your area of interest, what your rivals are doing, and the place else your prospects are buying. Having a pulse on what’s occurring in your trade as a complete will assist information your analysis.

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When you full this preliminary analysis, make a listing of merchandise you’re occupied with including to your retailer. You’ll be able to all the time take a look at merchandise in your store and see how they do. Plus, Faire affords free returns on opening orders with 1000’s of makers, so making an attempt new manufacturers has by no means been simpler—or low-risk.

The purpose is to not embrace each product concept that pops into your thoughts in your retailer. The concept is to edit your checklist to the purpose the place you could have a curated product assortment that you just really feel assured your prospects will love.

Slim your product checklist.

When thinning your checklist, take into consideration your model’s values and ethics. These are parts that play an enormous position in shaping your model, how your prospects join with you, and the way you finally ship the best merchandise to your prospects.

Listed below are a couple of inquiries to ask your self to information your curation course of:

  • Does this product meet my perfect buyer’s wants?
  • Does this product align with my retailer’s worth vary?
  • Is that this product as much as my model requirements?
  • Am I enthusiastic about providing this product in my retailer?

However with so many manufacturers and makers on the market, it may be overwhelming to seek out the best merchandise.

Faire prospects can make the most of useful options like search filters and collections that make it straightforward to seek out the makers that align together with your model and your prospects’ expectations. Attempt filtering by eco-friendly, made within the USA, and handmade manufacturers. Faire makes stocking your store a cinch (and actually enjoyable, if we do say so ourselves!).

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Ask your prospects for suggestions.

One other nice technique to fine-tune your curated product checklist is to ask your prospects for his or her suggestions straight.

Whether or not or not it’s a survey by way of e mail or asking them whereas they’re in-store, understanding how your prospects store, plus what they like and what they consider your merchandise, is a good way to gauge what gadgets it’s best to inventory. Determine the best means so that you can gather buyer suggestions and make it a precedence.

Asking for buyer suggestions not solely helps you identify the path it’s best to go together with your curation, however it reinforces a robust sense of connection together with your prospects. Your prospects wish to really feel like their opinions are being heard. Giving them a platform to share these opinions goes a great distance within the retail trade.

Curation results in connection.

There’s no query: curation is what’s separating retailers and smaller manufacturers from big-box, one-stop-shops. Although these shops supply large comfort and low cost, these buying experiences can typically really feel impersonal and disconnected. That’s the place you are available in to alter the narrative.

It doesn’t matter what expertise comes about, nobody really is aware of your prospects such as you. Your prospects look to you for suggestions, tried and true favorites, and new product finds. By merchandising your retailer with merchandise your prospects will love and join with, you foster a sort of buyer loyalty that’s really distinctive within the retail area.

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Beginner’s Guide to Selling Online

With the condition of the world at this time, online sales are crucial. Lots of you might already have an internet store–if so, we have you covered with suggestions on the best way best to enhance the online store you have already got.  But for those who have hitherto only sold from physical stores, or those of you that are only just beginning your journey to retail–we are here for you! This is your guide to beginning your very first online shop.

There is always the option of choosing a company or a programmer to build your online store for you, if you’ve got the funds for this. But for those who would rather learn yourself and save costs, here is the comprehensive guide to starting your very first online shop!

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  1. First things first.  Get yourself a website builder.  There are many platforms to select from, such as WordPress or Wix. We recommend WordPress, just because it’s free with small external costs, and because it is open-source so that you can customize it how you want. It is possible to install design plugins like Elementor making  it effortless to build your own website. To get a more comprehensive guide on the best way best to use WooCommerce, click here. However, if you would like something much more user-friendly, Wix could possibly be a better choice for you.
  2. Select a hosting service for your site.  there are lots of alternatives, such as Bluehost, which works with WordPress. Regardless of what hosting service you choose, there’ll be a cost to your domain name and for the hosting agency. Shared hosting–meaning your website is hosted on the same server as other sites –will be the cheapest choice. But if you’d prefer a heavier site you might choose to choose dedicated hosting, meaning that your website includes a server all to itself! Hosting services have an assortment of different strategies with varying prices, so check them out and see which one works best for you.
  1. Select a theme for your online shop . Themes do the groundwork of layout for you–your pages are already laid out, you only have to fill in the blanks. The main point to consider when picking a theme is the type of your pages–what attributes you need to display on your webpages, and how you would like your shoppers to browse your webpage. Look through the topics that your eCommerce builder provides, and see which one suits you best.
  1. Once you have chosen a theme, you can begin to customize it. Choose color schemes, fonts, images, and other attributes to design your pages. Based upon your Site Builder, you can add all sorts of different features like embedding your social networking posts or reviews from outside sources on your webpage.
  1. Next, add your products. The main information you want to begin with is name, price, and descriptions. Based on what eCommerce platform you go for, the amount of products or the amount of variations (colours, sizes, etc.) may be restricted. Product images are also extremely important for internet sales, so it is a fantastic idea to have high-quality photos of your products.
  1. Set up a Payment System.  Popular methods include Stripe or Paypal, however your choices might be limited based upon your eCommerce platform.
  1. Setup Shipping.  Shipping prices depend on your organization and the kinds of goods you sell–you may have a fixed shipping rate, or based on size, weight, or price of this merchandise being sent, or the place the goods are being sent to. Most eCommerce websites have partnerships with unique couriers, such as FedEx or USPS to make your life easier.

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Then… well, you’re all done! Take a look through your new eCommerce website, maybe even examine a few sales to be sure everything is running smoothly. If all is well, push your website live and start selling!

A few suggestions to boost your online shop:

Have Shipping and Return information readily accessible on your website. Clients will not be likely to shop with you if they do not understand your policies on shipping and returns!

If you intend to have a physical store in the future, it is a fantastic idea to have a point of sale software that connects with your online shop, such as ConnectPOS, which is totally free.

Have excellent customer support. During times such as these, customer service is more important than ever. Be quick to react, and do anything you can to make their experience the best it can possibly be. Customer support is the best way to grow your brand, and also to develop loyal customers–the base of your retail business!

If your clients have a wonderful experience with your store, offer them an incentive to leave a review. Give them a discount on their next purchase to leave a few words on your website. Reviews go a long way!

Get an SSL Certificate for more secure payments, and to come across as more professional and legitimate to your clients.

Ship Internationally. If you can, obviously. This way, you won’t lose out on any clients!

Social Media. Create a Facebook or Instagram webpage for your online shop. This is great for expanding and marketing your brand, but it is also possible to use these platforms to market! Product images in your social networking pages can be linked to a online shop to make it easy peasy for your customers to shop with you.

5 Strategies to Master Suggestive Selling On Your Shop

In the retail sector, the ability to produce sales is a must-have ability. In the end, shoppers are there to purchase, and employees will need to encourage customers to select their services or products. But many men and women are turned off from the hard sales pitch and will avoid stores famous for coming on too strong.

To improve customer satisfaction and increase sales, your shop should master suggestive selling. You likely find this sales technique daily and never notice it, and that’s the reason why it works so well!

What’s suggestive selling?

Suggestive selling is a sales method that typically involves a worker requesting a customer if they want to add a related merchandise to their purchase. The additional products are often lower-cost complementary items which improve the order.

By way of instance, a shopper may purchase a #400 phone, and the sales assistant can use suggestive selling to get the client to bring a #20 phone situation and #10 protective display.

This technique is a type of upselling and cross-selling, but it isn’t intended to be aggressive or pushy. Store associates suggest products that are relevant to the recent items in the cart, which makes for a natural conversation with the client.

Does suggestive advertising work?

Yes. Yes. Yes.

The Wharton School of Business reports that half of shoppers need expert advice and many expect salespeople to have extensive product knowledge. Suggestive selling appeals to those desires by fitting clients with relevant products based on getting to know them, and searching for ways to meet their demands.

Additionally it is proven to earn more sales. A research on suggestive selling found that it increased earnings 16-18%, and upselling generally is known to increase revenue by 10-30percent typically.

What are some advantages of implementing suggestive selling?

Apart from gaining more sales, you will understand that training your employees to adhere to this practice will enhance customer experience, improve employee awareness, and encourage repeat visits.

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Customer experience

How frequently have you had questions about a solution but couldn’t locate an associate to provide responses?

While it could be annoying to listen to,”Can I help you with anything?” , every time you enter a shop, this engagement is crucial. Coaching your sales staff to interact with clients will only make shopping in your store more rewarding.

If you teach your employees to know the products inside and out and use suggestive selling sensibly, clients will be happy to turn to you for information. They’ll know that your shop always offers superb customer support, helps them find the ideal item, and even urges add-ons to create their purchase even better.

Employee awareness

A store associate cannot indicate products without knowing what the client is buying and what they require. Implementing this sales technique will need your employees to watch customers throughout the store and interact with them more often.

As your associates find out more about each customer and their purchasing requirements, they will be more ready for another contributor to step through the doorway. It is going to eventually become relatively simple for staff members to indicate products they understand performed well with previous clients.

Not only will engagement improve, but your shop may see less theft. As your employees will observe clients and keep track of what they catch, they can discourage prospective shoplifters from stealing your merchandise.



Repeat visits

Returning shoppers spend 3x more on average than first-time buyers, and suggestive selling is a powerful tool to convert visitors into repeat clients. Offering an outstanding experience from the very first interaction is an investment that can’t be ignored.

More to the point, getting customers to return will help your company build a base of recurring revenue. As you turn into the monthly go-to store for an increasing number of customers, you’ll be more financially secure and can concentrate on large issues rather than daily profitability.

Five suggestive selling techniques to you can implement

Be friendly

Teach your employees to greet customers at the door and ask what they’re searching for. While it might appear small, this simple interaction is found to increase retail sales.

Staff shouldn’t solely be seeking to recommend products. Asking how the client’s day will help break the ice and make the customer feel welcome. Even if they don’t buy something during that trip, they’ll leave with a nice experience and might return later.

Sometimes, shoppers might be reluctant to ask questions. By greeting every guest and beginning a conversation, your workers can encourage guests to request recommendations and advice.

Group similar goods

Although your floor plan likely follows this version , review your inventory and see if it is possible to set products that go together. Sometimes, these items aren’t similar by nature and could be in various aisles of the store.

By way of instance, while it might make sense to put a wine opener in the kitchen provides aisle, it’s intelligent to include a small screen of bottle openers close to the wine aisle. When a shopper catches a wine jar, they will see the wine keys and corkscrews and possibly realize they should purchase one. Applying this suggestive selling strategy does half the job for you since clients will take it upon themselves to find the add-on item.

For those who have a speciality store, including a hardware or shoe store, it is sensible to keep little, must-have things near checkout places. If a customer is purchasing a pair of suede shoes, then you can suggest a suede cleaner sitting at the checkout counter.

Await the right moment

You cannot be pushy with clients and begin recommending products without understanding what they need. Unless the guest asks for assistance after greeting themback off and allow them to explore your store.

When the shopper begins to pick up things or try things on, approach them and ask probing questions. Learn what they’re looking for, why they want it, or that will use it. After launching this rapport, suggestive selling gets much easier.

Some guests may not want to speak, and that’s completely fine. Your employees can always review their purchase at checkout and propose complementary products. It’s ideal to do this before sharing the entire price with the guest, because they may not wish to spend more after seeing how much they owe.





Start a loyalty program

Suggestive selling doesn’t have to end in the shop. With a suitable customer loyalty program, you may keep on advocating products via text or email. Some stores even begin the sales process immediately after purchase.

If a part of your loyalty program is notorious for buying a specific set of products, such as Apple products, your store can send out sales supplies for related products like Airpods. These targeted supplies will encourage shoppers to come back to your store.

This suggestive selling strategy does not need to only happen on your shop. Shoppers can capitalise on short-term deals by purchasing online, making a multi-channel experience.

Select the Right point of sale system

Most of all, your store should have the best retail management system. You require a POS that can adapt your suggestive selling methods and provide different features.

If you use a conventional POS, you may struggle to capture customer information or provide your visitors a multi-channel experience. You want a cloud-based system which can sync with your online store and handle each part of your business.


Dodge Journey MPV

Price range

$38,350 – $43,850


Good: Contemporary SUV like styling; intelligently designed interior is great for hauling people; generous and clever storage options; high levels of standard features; value for money pricing.

Not so Good: Cabin lacking in premium feel (blame a level of refinement and quality still half a notch behind the Japanese); petrol V6 is a weak point (the turbo diesel is a better choice).

Design and Engineering

Good : Dodge’s part wagon, part SUV, part People Mover arrived Down Under in September 2008, however was last updated with added features in March 2010. The bluff front end, higher than usual body height (for a People Mover) and oversized wheel arches ensures the Journey looks different to the typical ‘one box’ styled People Mover and for Aussie tastes this is a winning move (one look at SUV versus People Mover sales will attest to). We’ve segmented the Journey as a People Mover, however most SUV’s mainly stick to the tarmac so they also apply in comparison here. A manageable vehicle length also ensures the Journey is easier to park than a number of longer People Movers.

Not so good : 4×4 types shouldn’t be fooled by the styling, underneath is a modern car based front wheel drive platform (however this is more of an advantage than disadvantage for the majority of Australians, who would rarely head off-road, as 4WD transfer cases and rugged vehicle platforms add significant weight to a vehicle).

Interior and Styling

Good : Steering wheel adjusts for both reach and rake, is leather-wrapped and features audio controls (in all grades); the upper dash features soft to touch plastics and the general Fit AND finish is an improvement over previous Dodge models; standard three zone air-conditioning and second and third row passengers have access to their own air-conditioning controls and roof mounted vents. Excellent storage options – the front passenger seat features a storage bin under the squab (the under bum & thigh part), large drink bins are positioned in the floor behind the front row seats (under a carpet cover) and the liners are easily removed when required to wash. Clever seating – the second row is definitely adult friendly (the middle seat folding down to provide extra cupholders and a storage tray), third row access is made easy by a one touch flip forward function on the second row seats and whilst the third row will hold adults really they are better suited to children. Luckily the second row seats feature a slide function so legroom can be changed between these rows. Additionally the second row seats are set higher than the front row, as is the third row over the second row, resulting in impressive cinema like visibility for all passengers. Cargo capacity is maximised by both second and three seats that fold flat into the floor and the front passenger seat also folds semi flat (necessary when carrying extra long loads?!).

Not so good : Whilst the interior features modern touches such as soft-touch plastics on the dash, the overall feeling inside is more functional than premium. The big front seats would benefit from more (or some!?) side bolster support. Yes, with the third rows seats folded flat into the floor the amount of rear cargo space is huge, however with six passengers aboard it becomes only average.


Good : The SXT grade is only available with the 2.7-litre petrol and considering this is a V6 (and not a four cylinder) the performance on paper is nothing special (136kW). However luckily the Journey is no bloated whale (it weighs just over 1700kg) so the performance on offer will be o.k. for most users. The upper spec R/T grade is available with the former mentioned V6 or a modern 2.0-litre four cylinder turbo diesel. It’s matched to a 6 speed dual-clutch automated manual (the V6 is matched to a traditional style 6 speed auto), ensuring excellent fuel economy for a seven seat vehicle and is definitely the pick of the two engines on offer. This diesel is relatively refined and impressively quiet at highway speeds. All Journey’s come standard with cruise control.

Not so good : The petrol V6 lacks torque (256Nm), is noisy when pushed and yet never feels quick; the turbo-diesel engine (sourced from Volkswagen) is noisy at idle (or does the Journey require more sound deadening material?!) and on the move suffers form turbo lag.

Ride and Handling

Good : Predictable, safe handling (compared with the average People Mover its good). Ride in general is comfortable – thank the well damped suspension.

Not so good : Lacks true driver appeal (however this is unlikely a key People Mover buying point); the ride and handling deteriorates over rougher surfaces; a little too much body roll on offer and the semi lifeless steering ensures the Journey can’t match the segment best in the handling stakes (i.e. Honda Odyssey).

Buying and Owning

Good : The R/T CRD grade (the Turbo Diesel option) is the most fuel efficient ‘full size’ (so excluding the size smaller offerings) People Mover in Australia (and by a significant margin too). High levels of standard features – including standard climate control air-conditioning on the SXT grades and heated, leather seats on the R/T grade. The seats are covered with a stain-resistant material (extra useful in a People Mover). Ticks the safety box with standard Electronic Stability Control, Anti-lock brakes and six airbags. The March 2010 update includes active front head restraints and a tyre pressure monitoring system comes standard.

Not so good : Rear parking sensors are an optional cost, as is the more expensive again rear-view camera.