The New Magento 2.4.4 Is Coming – What Will It Bring?

Adobe is nearing the end of beta-testing Magento 2.4.4 and will release it publicly on March 8. It is a minor update to Magento 2.4.3 but it can still be considered a major update.

The new Magento includes backward-incompatible changes and brings a lot of significant changes and additions. Support for PHP 8.1, the latest versions of ElasticSearch and jQuery, as well as MySQL, are just a few of the many features.

Adobe Commerce stores can now test the Magento 2.4.4 beta version by joining the Adobe Commerce Beta Program. Since the beta versions of the new Magento versions will not be available for stores using Magento Open Source edition, they will need to wait until the general release.

So that you are able to see what Magento 2.4.4 is all about, we have created a summary.


Support for PHP 8.1

Adobe has updated the Magento release cycle to match the PHP version end of life, as this component is critical for the e-commerce platform.

Magento 2.4.4 will be released in March. This marks the end of PHP 7.4 and the beginning of PHP 8. While Adobe is currently testing Magento 2.4.4 beta against PHP 8.0 PHP 8.0, the new Magento e-commerce platform supports PHP 8.1.

Magento 2.4.4 will no longer support PHP 7.3.

Despite the fact that Magento 2.4.4 can be upgraded to using PHP 7.4, Adobe claims only full functional support for PHP 8.1.

PHP 8.1 is a major update to this language and brings many new features. These include enums and readonly properties, explicit Octal Nural Notation, first-class syntax, fibers, pure intersect types, never return types, and final class constants.

This is not to mention the performance gains. Symfony Demo now has PHP 8.1 at 23.0% faster speed. You can read more at the official PHP8.1 release page.

Preliminary performance tests on Magento 7.4 and 8.1 have shown that the latter speeds up the store’s operation. Performance figures for a Magento setup will vary due to multiple factors such as server CPU, architecture (x86/ARM), host environment, installed extensions and Cron jobs.

OpenSearch support now available

Adobe now supports an additional in-store search engine Stores can also use OpenSearch in addition to Elasticsearch.

To mitigate the Log4j vulnerability , it is recommended that a store continue to use Elasticsearch 7.16.x

Note: Adobe Commerce 2.4.4 Cloud users will need to switch from Elasticsearch into OpenSearch

Vendor Bundled Extensions decoupled

Previous versions of Magento came with a list 3rd party extensions and third-party modules.

Adobe has removed almost all third-party extensions from its Magento core set with the new version of its online store platform. Adobe Commerce 2.4.4 has only left the Braintree extension out of the list.

Extensions that are removed from the Vendor Bundled Extension List will be available for optional downloading from a Magento Marketplace.

Software components updated

Adobe Commerce 2.4.4 beta4 contains the following software updates.

  • All dependencies and project libraries are compatible with PHP 8.
  • Support for ElasticSearch 7.16.1 & OpenSearch 1.1 has been added.
  • Version 1.13.0 of jquery-ui was released.
  • Deprecated in the jQuery 3.6.x methodologies have been removed.
  • jquery.tabs has been updated to the most recent version.


Third-party modules may be affected by backward incompatible Magento changes. They should function in a different way. If these extensions are required, check your installed extensions.

The following changes are backward-incompatible in Magento 2.4.4:

Check cart load

The Stock Options section of Magento 2.4.4. now offers an Enable Inventory Check On Load option. It is enabled by default and controls inventory checks when products are loaded into shopping carts.

If the cart contains multiple products, disabling the inventory check can speed up checkout. Disabling this option can lead to errors. A customer might receive the message “Unable to place an Order: There are no Source Items with the In Stock Status.”


Three major changes have been made to the Tiny MCE Magento embedded content editor.

  • Name changed to tinymce4. The editor may become unavailable from the admin panel, which can cause the Magento Page Builder extension to be broken. This can happen if the store uses TinyMCE with tinymce4 as an alias in requirejs, or if the Page Builder JavaScript File was renamed elsewhere than PageBuilder’s di.xml.
  • TinyMCE MFTF test have been refactored. If the store uses elements (selectors), from duplicated sections, it is affected. TinyMCE core tests have been extended to address this issue.
  • Refactored TinyMCE4 MTFTF tests. If the store uses or extends TinyMCE4’s MFTF test, it can be affected.

Libraries updated and removed

Magento 2.4.4 offers many other enhancements, in addition to the upgrade to PHP 8.1. These are other important updates:

  • Updated RequireJS to Version 2.3.6
  • Endroid/qr code updated to the most recent version
  • PHP Unit 9.5
  • TinyMCE 5
  • JavaScript libraries updated:
    • Chart.js
    • moment.js
    • moment-timezone-with-data.js
    • matchMedia.js
    • underscore.js
    • PrototypeJS
  • JavaScript libraries removed
    • es6-collections.js
    • MutationObserver.js
    • Modernizr
    • FormData.js

GraphQL errors fixed

Adobe promises to fix GraphQL problems in Magento 2.4.4. These are the most important bugs that will be fixed in this version.

  • GraphQL returns configurable child products even though they are disabled at the site level. The MDVA-39935 patch is compatible with Magento 2.4.1-2.4.3.
  • GraphQL sorting using DESC/ASC might not work for products of equal price or relevance. The MDVA-40120 patch is also available for Magento 2.4.1-p1.
  • Hidden categories using a GraphQL queries for a B2B share catalog feature is not possible. All stores using Adobe before Magento 2.4.4 will need to request a patch separately.
  • GraphQL cannot add a configurable product into the cart if the store ID is different from the website ID. Patch MDVA-37779 works with 2.4.2-p1.
  • GraphQL error in setting shipping address for carts that have an empty phone number. The MDVA-39521 patch for Magento 2.4.0-2.4.3 is now available.
  • GraphQL queries return products that are not part of a shared catalogue. The patch MDVA-37748 can be downloaded for 2.4.2 – 2.4.2-p2.


Magento 2.4.4 will bring many improvements to security and performance for online shops. This platform will be available for public download on March 8, 2022. Now is the time to prepare your online store for its transition.

Protect your Magento-based business while ensuring that customers have a seamless shopping experience.


How can I check Magento store security free of charge? Use online malware scanners

Security specialists register over 450 000 new malicious each day. The rapid advancement in malware and software platforms could lead to situations where even the best scanners may miss some infections.

Magento offers an online malware scanner Adobe Security Scan for free. This scan monitors for up 9000 threats and is among the best in its category. A second opinion scanner is a great way to increase the security of your store. This provides a second line defense for your store.

A secondary scanner can also provide additional information about the security of your store. Your store might be free from malware, but still be listed on spam or search engine blacklists.

Due to the expiration date for Magento 1, Magento 1 store owners should use additional security scanners regularly.

To learn more about the additional malware scanners that you can use in order to obtain a second opinion on your Magento 2 store, read the article below.


What makes a second opinion scanner so beneficial?

A software solution cannot detect all malware threats. Even the most advanced scanners can detect malware threats at up to 96.3% online.

This is easily shown with VirusTotal – a service which allows you to check URLs and files for malware using multiple antimalware tools at once.

Many antimalware products are still unable to detect a well-known Javascript malware sample that was discovered in 2017. The 27 of 56 software security programs detected the sample.


The detection rate drops drastically when the exact malware sample embedded in a website.


This is a common false detection scenario. A malicious website installed with a graphic of the Magento logo was found to be malware.


It’s becoming clear that one malware scanner is not enough. Therefore, it’s a good practice to have another assessment malware scanner for your website. It is a good idea to keep it running so you can identify any malware that your current protection solution might have missed.

Sucuri SiteCheck

Sucuri is a trusted provider of security services on sites across different platforms including Magento. It provides customers with cloud-based tools to complete site security overhauls. This includes execution improvement with a CDN, mitigation of cyberassaults via software exploits, DDoS, and other basic tools.

Magento store owners have the opportunity to receive a free malware scanner and security check tool. It offers several important checks:

  • Malware and infection. This allows you to identify malicious code and tainted files by inspecting the Magento site source code.
  • Check the Magento blacklist status. Sites infected with malware are added to blacklists. These lists are maintained by security teams at Google Safe Browsing and McAfee as well as McAfee, McAfee and ESET. Opera and other list providers also maintain them. Even after the malware has been removed, a site can still be blacklisted. Blacklisting can have a negative effect on SEO and organic store traffic.
  • Be wary of out-of-date software components. Magento updates are regularly released. It is the responsibility of the site owner to keep track and install them. You can identify if your Magento site uses an outdated version of CMS/modules.
  • Magento security problems can be distinguished. Verify that your Magento site is free from security problems and misconfigurations.


Sucuri identifies potential dangers by analyzing the site’s scan results. The site owner is not left with a list of vulnerabilities, but Sucuri provides concrete suggestions for mitigation. It’s an easy-to use tool that provides a second opinion about a site’s security.

This developer offers Unmask Parasites service that can enhance Sucuri SiteCheck results. This tool helps you find illegal content hidden within website pages. This could include hidden spam links.


Site Security Scan by Foregenix

Foregenix Website Safety Scan another site-checking tool, which does not require additional software or access to private files. This tool scans for vulnerabilities in publicly accessible data on websites. It checks sites for security vulnerabilities and provides a total risk score. This gives a quick overview of site security.


This tool currently serves more than 300,000 Magento merchants worldwide. WebScan searches:

  • Website malware, including card skimmers, is embedded in the site.
  • Analyse and updates of the Magento platform
  • SSL Issues can be checked.


MageReport , one of the most popular online scanners for Magento, is MageReport . The free version scans for security vulnerabilities.


Here is a list of vulnerabilities that have been identified:

  • Installed Magento security patches This allows you to check if your Magento store has installed the most recent Adobe patch.
  • Exposure to the admin panel, and Magento API.
  • Web forms vulnerabilities that allow remote code execution (RCE).
  • Visbot Magento malware. It is a Magento-specific skimming malware. It is a skimming malware that can be installed on a compromised server and captures visitor data. This happens by intercepting POST requests to it.
  • Brute force and ransomware attack

MageReport does more than just check the Magento core for vulnerabilities. It also analyses popular third-party extensions.

MageReport gives detailed information about how to fix weaknesses and who to call for assistance. The tool will show general information about the store if it is protected against a particular vulnerability.


Quttera scans websites for malicious scripts and files. It was also designed to detect malware hiding on websites and in legitimate content.


URL scanning allows you to download all web content available to the Quttera server. HTML pages, JavaScript scripts and images up to 20 MB are scanned.

A detailed threat breakdown will be provided for each page in the malware assessment. A detailed report will be provided on:

  • List of external links, blacklisted and all.
  • Blacklisted and malicious iframes
  • Blacklisted links are also included in the list of domains/hosts that have been referenced.

This tool is distinguished by its informative output. It clearly explains why certain records were deemed threatening.


SiteGaurding a free malware scanner is ideal for checking for sites that are on spam and global blacklists. It includes a list of several dozen blacklist providers.


The report still gives a basic overview of the software components that your site uses. It also provides information about the web-server and version of the CMS used by your store. You also get HTML, CSS and JavaScript analysis.


SiteGaurding’s free report does not provide details about the malware names or locations that were found on your server.

Additional security tools

You can also use online scanners if you don’t need a complete scan of Magento.

Mage Scan

Local Mage Scan is a good option for intranet and dev sites that don’t have access to online site scanners. This tool is required to be installed on your server in order to scan Magento for vulnerabilities.

Google Safe Browsing

Google Safe Browsing helps you identify malware and suspicious links on websites.


This tool can be used as the first one if you notice a drop in organic visitors. This is because web-browsers can use data from Google Safe Browsing to block access to the site and display the alert message to visitors. To continue loading the site, which has been marked as unsafe by this tool, the visitor must explicitly click a button.

Astra Magento Malware Scanner

If you are looking for maximum simplicity, the Magento Malware Scanning tool by Astra is what you need.


The report includes more than 60 blacklists, over 140 security tests and SEO spam. While other online scanners may fill out reports with irrelevant data, such as the IP address of the server or the country it is located, the Astra scanner simply answers that the server is clean.


Remote online scanners cannot detect all malware as they only work with files your Magento store makes public. All the scanners are free and offer very basic functionality. But, regular security checks using this tool can help increase your website’s protection.

These scanners give site owners an extra level of protection against malware, platform weaknesses, or other security threats that could harm your server.

These online scanners can be used in conjunction with the Security Scan tool, which was specifically designed by Adobe for Magento. It’s also free. You can also read the step by-step guide to learn how to use it.


The Guide to Finding Magento Developers: Salaries & Best Places

According to the average Magento developer’s hourly rate in the US is $44.49. These figures are approximate and will vary depending on the specialist’s experience, seniority, location, and other factors.

If you are looking for a top-quality product, however, don’t expect to pay low prices.

We’ll be covering the following points in this blog post:

  • Here is a list of Magento developers who are available to help you with your eCommerce project.
  • Benefits and reasons to work with Magento eCommerce certified developers
  • There are many cooperation models you have the option to choose from
  • A market overview for Magento development
  • Hourly salary for Magento developer
  • Guidelines for finding a Magento developer

Are you ready? Continue reading.

What Magento Experts are You Looking for?


You need more than hiring Magento developers to deliver a large-scale Magento project for eCommerce businesses. A team of dedicated specialists is also required. This is a list with Magento experts that you can hire for your online shop:

  • eCommerce web design to create the visual elements of your online shop. Web designers design the layout and appearance of the website. They also choose the elements that will be displayed on the page, and how customers interact with it.
  • Front-end Magento 2 Developer to make your online store visible and attractive on all devices. Front-end developers are responsible for accurately communicating the design and implementing user logic.
  • Backend Magento 2 developer for developing and maintaining the server side to your online store. This expert ensures that the site works and fulfills its purpose, while also ensuring security and reliability.
  • Quality Assurance Engineer To identify and fix any errors in the code and to prevent them from interfering with customer experience and website operation.
  • Project Manager to coordinate and prioritise team activities and assume responsibility for project goals.
  • Magento Architect can design your online store starting from the technical side. Magento Architect identifies the best solutions and Magento eCommerce developers bring that technical idea to life.

Magento Certifications and What They Mean


If you have any health concerns, it is a good idea to trust a trusted healthcare provider. Your business should be treated in the same way. It is not a good idea to trust the development of your online shop to people whose expertise you don’t know. You must be able to recognize the following types of Magento certifications from your chosen provider:

  • Adobe Certified Professional

A minimum of 0-12 month of experience and learning is required to become an Adobe Professional.

  • Adobe Certified Expert

At least one to three years’ experience is required for this certification. Adobe Certified Experts can manage complex projects on their own or mentor less-skilled developers.

  • Adobe Certified Master

Adobe Master certification requires at least 3 years experience in managing complex projects and mentoring others.

The following are the benefits of working with certified Magento developers:

  • Get guaranteed results. Magento specialists holding one of these certifications will build an eCommerce website that is both efficient and meets your business’s exact requirements.
  • They use the most effective Magento development practices. Working with certified developers will ensure that your code is compliant with the Magento standards and best practices. This will help to ensure the security, quality, and scalability of your online store.
  • They are experts in the platform. A certification exam is required to become a specialist in Magento. This means that a developer can use their knowledge to create a powerful, clean and fast website and address any urgent issues such as a site going down or bug.

They are always up-to-date on the latest Magento updates. Magento developers who are certified have access to the latest Magento features and updates. These features and updates are not available to non-partner development agencies or the general public. Developers already know how to use new features when they roll out.

Looking to work with developers who have worked on over 1000 successful projects?
Get in Touch with GoMage

Key Collaboration Models for Magento eCommerce Developers


There are three options available for you to choose from when it comes to staffing your eCommerce project.

  • A team of in-house developers
  • A development agency
  • Freelance Magento developers

Let’s look at these options, and compare the pros and cons so that you can decide which one best suits your needs.

Magento 2 developers in-house

In-house team cooperation means that you can hire developers to work on your long-term project at your company’s premises. This option requires that you pay developers a monthly salary and not an hourly rate while they work on your project.


This model allows you to take complete control of the project, and communicate with your team members daily to make sure everything runs smoothly. A dedicated team of people working on your project is a time saver. They can quickly solve problems and give updates.


It can be difficult to hire Magento developers as the majority of experienced professionals work in large development agencies. It will be expensive if you are able to attract a high-ranking specialist. You’ll also have to continue paying a monthly salary each member of your team, even if they have no work for you. You might not be able to assess the skills of a developer.

There are many unnecessary bureaucracy that can be a disadvantage to hiring an in-house staff. You will also need to cover overhead costs such as office rent, taxes on employment, and equipment purchases, among others.

Magento development company

If you are looking for a group of professionals with extensive experience in different industries, a development agency is the best option. This cooperation model allows you to have a team of professionals who can handle your project from start to finish.


Magento developers agencies employ credentialed Magento specialists. This means that they are well-versed in the latest Magento updates and can resolve any problems quickly. A project manager coordinates the work of each stage of your eCommerce project for development companies.

Magento development agencies are also great because they can help with your initial ideas and offer support and maintenance for your online store after the project is complete.

Focus on what you are good at and outsource the rest.
Peter Drucker, Management consultant and educator.


You should realize that you won’t be the only client if you decide to work with a development company. You can still get the same dedication and commitment as an in-house team if you work with professionals. You can still be involved in the project, even if you are working with an offshore Magento development company. You can stay connected with your team and discuss any tasks or ideas via online meetings.

Agencies are highly focused on working with clients to achieve the desired result in the shortest amount of time. This means that they charge a higher price for their services. This investment will ensure that you get the best result possible and win long-term.

Magento freelance developers

Freelancers, who are specialists working on a project-based basis, are self-employed. They are usually short-term specialists who work on a project basis and have fewer deliverables. Sometimes, freelance Magento developers need to be supervised and guided by clients.


Freelancers do not have overhead costs as development agencies do. Therefore, hourly rates for freelance developers are often low. You can also choose the most affordable Magento development service for your needs. You can lower your project budget by hiring freelancers from different places.


First, be aware that freelancers may not be your only client. Communication delays can result from this. Freelancers will not be as committed to your project as an in-house or outsource team.

They could ask for a prepayment and then disappear without providing any results. They can also start working on the project, but then simply give up and leave it to others. You’ll have to spend lots of time looking for a new provider. Low hourly rates for freelance developers are not a way to save money.

Working with freelance developers can pose security risks. They could intentionally or unintentionally disclose sensitive data to interested parties or use third-party code to speed up development. Working with Magento freelance developers is fraught with risks.

Below is an illustration that illustrates key differences among the three main models of cooperation.


The table shows that working with a Magento agency can bring you the greatest benefits. When making your decision, it is important to consider your specific business needs. The final development cost will depend on the type of cooperation you choose. The lowest rate won’t guarantee that you will get the desired result. A larger initial investment can lead to long-term savings and be more cost-effective.

Hourly Salary for Magento Developer

The hourly rate of a Magento developer’s salary varies depending on their skills, whereabouts, and certifications. Different websites offer different information about Magento eCommerce developers’ salaries. reports a developer’s hourly rate at $56.44 an hour., however, shows a developer’s hourly rate of $44.49 in the US. A highly skilled developer may charge $200 an hour.

Let’s take a look at the hourly salary of a Magento developer in the most popular areas.

You’ll pay three to four times more for Magento development services in the US and Canada than you would in Europe. These countries have hourly rates for freelance developers starting at $150, and climbing up to $200. The hourly rate in Europe will vary between $50 and $99, with the average price being between $50 and $99 The lowest hourly salary for Magento developers is in Asia, where it’s $15-40 per hour. Latin America, where you’ll get $25-50 per hour and South Africa, which will cost $20-40 per hour.


Hivemind study found that Magento is Europe’s leading eCommerce platform with a 24.6% market share. This means that Europe has a large pool of Magento experts . Many US-based Magento companies employ them to help with their eCommerce projects.

Apart from the lower salaries of Magento developers, there are many other benefits to working with an agency with European developers. These benefits are:

  1. There are no communication barriers. All European IT companies require at least a intermediate level of English proficiency for developers. This means that communication will be seamless.
  2. Magento experts with deep knowledge. They are able to deliver top-quality services.
  3. Favorable time differences. Communication will be faster because time zone differences aren’t as significant as in other countries.
  4. Low prices. You can have a guarantee without having to compromise the quality of your final product.

No cultural differences. You can eliminate the cultural gap by hiring European developers. This will make it easier to communicate with your business and improve the effectiveness of the work process.

Do you need a project estimate?
GoMage offers a free estimate for your Magento project.
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Where can I find Magento 2 developers?


We’ve covered key factors when choosing Magento 2 developers. Now it’s time for us to give you a list of resources to help you find the right people to work on your eCommerce project. There are many options, including B2B rating sites like Clutch and GoodFirms. Wadline is another popular option. You can also find specialists through international freelance marketplaces such as Upwork or word-of mouth marketing. Let’s take a deeper look at each option.

Rating platforms for B2B

Such independent B2B rating platforms like Clutch, GoodFirms, Wadline, etc. A list of the top software companies with information about the company, its portfolio and verified customer reviews.

These platforms work in a similar way to professional social networks. Companies create their own profiles and include as much information as they can about themselves: year of establishment, location and number of employees. This information is then verified.


Upwork is one the most used online job-search platforms. It provides contract protection for developers and clients, and it helps to build relationships. The platform will provide a list with developers that match your job description after you have submitted a job request. This platform is a very popular one for freelance Magento developers. There are many options.

Lastly, the basic membership plan does not require additional fees for posting jobs to search specialists. It is important to remember that the website charges an additional fee for any work done through its platform. This is particularly true when you start working relationships.


The best way to find specialists for your project is word-of-mouth. Ask your friends and associates for recommendations on Magento developers and agencies. Trust is the most important thing.

Adobe Solution Partner Directory

We recommend you select a trusted Magento partner agency to ensure that you have the best possible development team for your eCommerce projects. Adobe Solution Partner Directory lists the top companies that can help clients create online stores using the Magento platform.

A Magento Solution Partner means that a company can be certain that its employees have the right skills and training to deliver a result that meets all your business requirements. GoMage, for example, is a Magento Solution Partner with more than 11 years of Magento experience and over 1000 successful eCommerce projects.


How to choose the best Magento developers

It can be difficult to find a Magento developer team that is reliable due to the many aspects you should consider when choosing a vendor. Your choice will impact how much time and money it takes to build an online store. Your choice will also have a long-term impact on your eCommerce project. This 3-step guide will help you choose the best Magento developers for your company.

  1. Identify your initial requirements to ensure that you get the results you want.
  2. Search for a reliable service provider by looking at the vendor’s portfolio, reviews, expertise, portfolio, and ratings on Clutch and GoodFirms.
  3. Sign an agreement and get started working with the Magento 2 development firm to propel your eCommerce business.
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What to look for when you extend Magento with custom code or an extension

The Magento platform’s flexibility and scalability are its strengths. You have two options for customizing the Magento platform: you can use community-developed extensions available on the Magento Marketplace or build your own modules. While the Magento Marketplace makes it easy to add new themes and features, a custom module approach may be necessary in order to realize a specific vision. To save time and money, many merchants opt for a hybrid approach. They customise pre-built extensions to help them make informed decisions when expanding their store’s capabilities beyond the box.


When adding an extension or custom feature to Magento, there are many things to consider. Maintenance and development efforts can reduce the upfront cost. These problems can be avoided or minimized by selecting the right module and following Magento best practices.


Finding an extension that fits your business needs exactly can be difficult and may introduce labour cost for discovery/exploration/analysis of modules in the ecosystem. Although the Magento Marketplace is the best place to search for extensions, it’s possible to make concessions to ensure that you get as many modules as possible to meet your goals. To achieve the desired result, you may need to customize it further after you have chosen a module. Magento 2 allows you to customize the platform in many ways.


Is the extension you are considering doing everything you expected? This might be true for today but business requirements may change and the extension may need to be modified to meet new requirements. It may be a good idea to create a custom module. Magento 2 can be improved in many ways, most notably:

plugins This feature, also known as interceptors allows you to intercept most public functions, alter arguments, output or override internal logic.

Observers– This can be used to trigger specific code in response to an event. You can create your own events, in addition to many already built-in events.

Dependency injection – Allows overriding and extending classes – and many more.

These and other techniques allow you to directly control third-party and core platform behaviours in order to achieve desired results.


It is impossible to predict how long a provider of module support will be available or whether a module’s relevance will change as your integrations evolve. This is the reality of software updates. It is recommended that customizations be tested in an environment before they are implemented. This will ensure that there are no code conflicts and that the functionality or performance of the upgrade does not suffer. When deciding to integrate with a module provider, it is important to evaluate their longevity and ability to provide support over the long-term. Verified providers can be found on the Magento Marketplace.


It is not enough to add the extension and call it a day. Are you aware of all possible scenarios? Magento 2 module installation is very simple. However, testing can be costly. It’s well worth it. Knowing the details of how a module works in edge conditions and with different configurations will help you debug any potential problems down the road.


Once you have uploaded your extension, the vendor might release a newer version that includes bug fixes or additional features. You may choose to upgrade depending on your requirements. It is easy to upgrade to a newer version of a Magento module using the Magento Marketplace. To see the Module Update Guide, click here.

Magento extensions are an integral part of any implementation. Magento has many extensions that can be used to enhance your experience. You will have the best control over your customers’ shopping experience by being able to modify their behavior or create your own module.


PWAs: The ABCs

Mobile phones are becoming more popular with consumers shopping online. According to Adobe’s Digital Economy Index smartphones will contribute more than half of all online spending by September 2022, according to Adobe. The share of people who use them to earn loyalty credit has risen from 26.8% to 34.8% in 2019, to in 2020 . Experts predict that online shopping and mobile commerce will grow as long as the pandemic persists.

Your business’s most significant investment this year is likely to be improving your mobile experience. “At a time like this, it is crucial to understand your customers’ expectations and needs. It could either make-or-break your brand,” Nate Smith, group manager for product marketing at Adobe Analytics.

Progressive Web Apps (PWAs), are the best way to provide a great user experience on any mobile device, and even on the desktop. With a single code base, they can replace multiple responsive websites or mobile apps.

This blog will discuss PWAs and their potential benefits for your online business.

Two technologies, one story

PWAs are important before we discuss native apps and responsive websites. Your customers might be frustrated by the limitations of either one or both of these technologies.

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Let’s begin with responsive websites. These Web pages adapt dynamically to the browser and device they are being accessed. You usually start with a desktop design, then make modifications to fit smaller screens. Users with older mobile browsers may find the results to be inconsistent. Navigation might not work and users may need to pinch and zoom in order to see content. Load times can be extremely slow.

Let’s now consider native apps. Native apps, unlike responsive websites that try to adapt to all mobile devices using the same code for every device, are customized for each mobile operating system. Mobile apps are a popular choice for merchants. They will offer at least two versions: one for Android and one for iOS. These apps offer a solid experience and integrate native smartphone features such as the camera and push notification.

Native apps have their limitations. These drawbacks are often forgotten by consumers. In fact, 95% of downloaded apps are abandoned within 90 days. Only 12% of mobile shoppers consider browsing apps to be convenient. Native apps consume local storage and consume bandwidth when they are updated frequently.

One or more of these issues could be causing low mobile conversion rates. You need something better to transform your mobile conversions.

PWAs are available

Google introduced PWAs to replace responsive web pages and mobile applications. Alex Russel, a Chrome developer, created the term “Progressive Web Apps” in 2015. He explained that PWAs were designed to provide richer mobile experiences using a single code base directly from the browser. You can create one set of PWAs, and you can use them all to deliver a great experience on every device, mobile phones and tablets.

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PWAs are websites that use HTML, CSS, or JavaScript. These websites are mobile-first, meaning that text is optimized for mobile devices and forms are easy to use. However, unlike responsive Web sites, PWA URLs can load on any device, even offline. So shoppers always have the most recent cached version of the site. PWAs intelligent caching approach speeds up page load times.

PWAs also offer an app-like experience by including metadata, which allows shoppers to save them to their home screens. To make the experience richer and more interactive, they can access smartphone capabilities such as push notifications and camera. Users don’t have to download or install PWAs, nor do they need to worry about their frequent updates consuming bandwidth.

PWAs offer a combination of the best features of native apps and responsive websites, but with fewer drawbacks. PWAs are ideal for mobile commerce and can increase mobile engagement and conversion rates, as we’ll show you.

What do PWAs mean to your business?

PWAs are being adopted by a growing number of prominent businesses. This includes Lyft, Google, Lyft and Starbucks. Uber, Twitter, Uber and The Weather Channel are all on the list. These companies chose PWAs because they wanted to provide a better mobile experience.

You may wonder, however, how can a better mobile experience translate to tangible business benefits. Is it really so important to use PWAs now? It may be. PWAs have compelling business benefits and high ROI.

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Development costs are lower

PWAs are able to provide great experiences for all types of devices, including smartphones, tablets and desktops. They can be built from a single code base. Switching to PWAs will eliminate the need to maintain mobile apps for iOS, Android, , which can run 20% to 20% of your initial development bill. The overall cost of ownership (TCO), is lower, and IT spends less time patching and refining multiple applications.

Mobile experience can be improved

Mobile shopping is not popular for many reasons. Web pages can be slow to load, or it can be difficult to fill out forms or read product information. PWAs provide a more pleasant experience that users will be more inclined to revisit and interact with over time. According to Google Research, PWAs increase overall interaction by 137%.

Eleganza is a Dutch high-end fashion retailer. It used PWAs in order to increase customer engagement and speed up its mobile store. Page load times were 23% faster, and server response times were 327% faster after the new site was launched. Visitors noticed this and visited 76% more pages per session.

Guus van den Staak, Eleganza’s eCommerce manager, stated that PWA has provided immediate benefits. We look forward to realizing more value in the future because PWA not only puts us at the forefront of the market but also keeps us there for many years to come.

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Another example is Xercise4Less. This value-gym chain is based in the U.K. The company realized that approximately 80% of its web traffic came from mobile devices and decided to implement PWAs. The company worked closely with JH , a partner Magento agency, to create a custom PWA that would be used for a “headless” Magento back-end. These are the results.

* The average pages viewed per visit rose from 4 to 7. * Bounce rates dropped from 41.7% down to 7.8%.
* PageSpeed and YSlow grades exceeding 80 percent (compared to competitors with an average grade between 50-70%)
* Increased membership sales

Mobile conversion rates can be increased

PWAs are proven to improve engagement and increase conversion rates. It’s logical. People are more inclined to purchase from websites that are simpler to use and provide a faster experience. There are many real-world examples that show how PWAs can increase conversion rates by up to three times for a variety of businesses. is one example of that has been converted to PWAs .

* Conversions were increased by 53% at Grand Velas Riviera Maya
Treebo saw a 400% rise in conversion rates.
* Petlove saw a 280% rise in conversion rates.


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Transform your B2B company

PWAs can also be used to benefit consumer-facing businesses. PINO is a German-based company that sells equipment and products to physical therapists. It uses PWAs to help its sales team and rethink the customer experience.

Martin Mannowetz (PINO’s eCommerce manager) said, “We created a PWA which allows our traveling salespeople to place orders on their behalf, even if there is minimal network bandwidth.” When they get connectivity again, orders are automatically sent to the Magento Commerce backend.

PINO’s travel sales team is currently suspended due to COVID-19 restrictions. However, Mannowetz said that his team still has more PWAs in development. One will use Adobe Sensei in order to automatically populate a personalized product list for each customer who visits the website. Another will enable service representatives in call centers to suggest products and place orders for customers calling in.

Mannowetz said that his team is currently building PWAs using a headless Magento Commerce. The headless configuration gives us the ability to create highly customized experiences to support our unique sales cycles. He said that early adoption of new technology can make a significant competitive difference.

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Magento Training and Certification now integrated with Adobe Resources

Magento Training and Certification now integrated with Adobe Resources

We are making great progress in our integration with Magento and Adobe Experience Cloud, and have made some exciting new changes to Magento training and certification.

Magento Training – Fee-Based

To provide customers with a single resource for all Experience Cloud applications, we integrated all Magento fee-based training into Adobe Digital Learning Services in July. The ADLS site now contains the complete Magento course catalog for front-end and rear-end developers, system administrators and business architects. The end-to-end Magento learning experience will be elevated by ADLS’s global team, world-class processes and high-value training programs.

Get Magento Training for Free

The free Magento U training courses will move to Adobe Experience League in August. This is Adobe’s extensive library of learning content and courses. Experience League provides developers, architects, product managers, and marketers personalized paths to connect, learn, and grow their skills based on their role and experience. It is available anytime and anywhere. This new feature will give more people free access to tutorials about Magento. It also provides clear guidance as to which fee-based Magento training Adobe Digital Learning Services is best for those who require more in-depth learning.

Magento Certification

In August, Magento customers, partners and developers were able to manage their certifications, register for Magento exams and download digital badges via the Adobe Credential Manager. Magento certified developers are able to display their professional qualifications via digital badges. This allows people to quickly verify their authenticity and learn more about their credentials. Magento Certified developers can also align to the Adobe Certified credential levels Expert, Professional, or Master. They also receive certification badges that reflect the new Adobe branding. This guide explains what the Adobe Credential Manager can do for you and how to share digital versions.

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The Four P’s for Peak Season Performance: A Guide for Preparing Your Infrastructure to High Traffic

Your journey to success during peak season for your company – whether it’s the traditional holiday season or a specific industry-specific busy period – starts with making sure your digital storefront’s infrastructure is up to the task. It doesn’t matter what this annual opportunity means for your company, it is important to not waste the effort, preparation, and craft that your team has put into this success.

Adobe has provided a guide for peak-season preparation. It is called “The Four P’s Of Peak Performance” and is worth the small time investment. To ensure that you are prepared, we recommend starting this work at least three weeks before your most important dates. This guide can be useful if you are working with a partner (or systems integrator) to help you discuss their plans for preparing your site for peak season.

1. 1.Predict your traffic and order volume

While wild guesses made based on intuition are fine at your local racetrack or casino, data-based planning should be your mainstay. This feature allows you to easily review four key benchmarks, or MBI. They can be used to help you predict peak season traffic that you will need to support.

*The traffic load of your site over the past six month on a daily or weekly basis
*Last year’s peak season was a busy time for your site.
*The percentage increase in peak season traffic last year compared to the six-month average before peak season.
*Year-over-year traffic growth rates between the last year’s and this years site traffic

These data points can be used to calculate peak season’s percentage growth last year. This will give you an idea of the peak season. To validate the prediction made in the previous step, you can use the year-over year growth rate by comparing this percentage with last year’s peak seasons numbers. Talk with your team about how to resolve differences in expectations if the numbers do not agree. If the results are very different, it is a good idea to plan for the highest of the two numbers.

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A second method to predict the resource requirements is to identify peak sales hours and examine the load they place on your infrastructure (such memory, CPU and disk space). These metrics can be multiplied three times (i.e., tripled) to give you a rough estimate of the peak traffic. Your site might need additional resources to meet peak demand if your resources cannot meet the tripled requirements.

Remember to consider how COVID-19 may have impacted your digital storefront, and whether you might see traffic that is significantly different from last year’s peak seasons.

2. 2.

To validate your site’s ability to handle the expected traffic, load test your infrastructure using your resource model for this peak season. Review Adobe’s recommendations for load testing Magento sites as a first step.

This testing can reveal many deficiencies. Make sure you have a solid process to document and communicate these issues within your organization to help create a plan of action. When working with SIs or partners, make sure you share your findings with them or include them in the development of an action plan.

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3. Make sure you prepare your site according to the instructions

Increase server capacity, and/or database capacities

After you have run a load test on your site and identified the areas that need more capacity, you can plan how you will meet those requirements. You might only plan for temporary increases during periods of high traffic. This might be the right time to increase your site’s load if it has been operating at a high rate of load for a long period. It is possible that this was due to COVID-19. However, it is better to plan around these rates rather than assume they are temporary. Many consumer behavior may change after this global event.

You might also consider adding Web Nodes in order to address the needs identified during load testing.

You can request temporary server increases for Magento Commerce customers who use our cloud infrastructure. Please refer to our Knowledge Base article. If you are interested in a permanent increase in memory, disk size or CPU, please reach out to your Magento Customer Support Manager (CSM).

Use a content delivery system

A content delivery network (CDN) is another way to meet peak season performance requirements that were revealed in load testing. A CDN is a way to power your cache by creating a global cache network that stores your static media files, HTML and JS Style Sheets. There are many CDN options, but Magento Commerce users have access to Fastly CDN.


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Improve your caching configuration. You can also approach infrastructure issues by reducing the number hits to your server via better caching configurations. We recommend Full-Page Caching in conjunction with our Best Practices for Cache. This is a great way speed up Magento sites.

4. Be a good example of good habits

Optimize images to create a quick eCommerce site

Images are an essential part of the sales process. However, they can cause performance problems and can become a negative if not managed properly. We recommend that merchants use 72 dpi images that have been WebSafe. More information can be found in our article Resizing Product Image.

Upgrading to the most recent ece-tools Package

To take full advantage of our enhancements in deployment tooling, ensure that your cloud environment is up-to-date to ecetools. Recent releases include improvements to the local development experience, faster deployment of static content, and self-service capabilities that enable merchants to be more productive. For all the latest improvements, see the ECE-tools release notes.

Do not let deployment bring you down

Visitors should be able to shop without interruption during holiday season. However, you might need to make changes to your production environment. It is possible to set up your project to ensure that there is no downtime for customers during deployments. Zero Downtime Defolpments is one of the best tools for cloud infrastructure management. These articles will help you ensure that your customers are engaged with your live site regardless of how often it is deployed.

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Backup your eCommerce website

To avoid a costly and time-consuming environment rollback, ensure you have proper backup management. Snapshots allow you to quickly back up and restore specific environments from any location at any time. This can help save time and money in the event of an emergency. Snapshots are quick and easy to restore Magento environments because they are read-only files. Learn how to create and use Snapshots.

You can monitor your performance

It is always a good idea for you to monitor your site’s performance using well-designed monitoring tools. There are many ways to monitor site performance. Make sure you choose one that is compatible with your company. Customers of Magento Commerce who use our cloud infrastructure management system should take advantage New Relic to monitor site performance.


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Magento Community Diverse Speaker Training: What’s Coming Up in The New Year

Magento Community Diverse Speaker Training: What’s Coming Up in The New Year

Let’s start the new year filled with optimism and energy. While it was full of challenges, there were also many highlights. One of the most important is Magento’s ongoing dedication to diversity, equity and inclusion.

We are continuing to support diversity within our Magento community. This past May we hosted a “Train the Trainers” online workshop to help event organizers host Magento Speaker Diversity workshops. Jill Binder, Diverse In Tech, led the session that enabled Magento meetup organizers and conference organizers to offer this workshop to people from 17 cities in 10 different countries.

The workshop was a great opportunity to have a global impact based on the testimonials of participants.

A diverse speaker program is essential for all Magento events. This training has allowed me to help more women overcome the annoying imposter syndrome. It is a great training that I recommend to anyone looking to have a minimum 50/50 mix of women and men at their events. – Chantal Schinkels Customer Success Manager, The Netherlands

Anyone who wants to understand the reasons that underrepresented groups don’t submit talks and how to make it happen is going to love this training! Jill provided me with the tools and guidance I needed to become a good speaking mentor. Anyone who is interested in improving their speaking diversity, but doesn’t know where or how to begin, I recommend this workshop.
Eric Hileman CEO MageMojo New York, New York

Before taking this workshop with Jill Binder I struggled to overcome my imposter syndrome. I also didn’t understand why I would be valued as an speaker. Adobe and Sherrie helped me see the value I bring to the community, and I have gained confidence in myself.
Thien-Lan Websiteer, Marketing at OneStepCheckout

Many people want to be part of diversity, but don’t know how. Your program can help them.
– Anonymous participant

Other initiatives that promote diversity in Magento speakers have also helped members of our community achieve new heights in speaking careers. The Magento Community Speaker Workshop, and the Magento Community Diverse speaker workshop in 2020 and 2019, respectively, are now complete.A follow-up survey revealed that 67 percent of respondents went on to speak at events in person.. These events include Meet Magento NY, MageUnconference and SEOBenelux.

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What’s next for the Magento community after all the great work? We’re taking it one step further and offering a new workshop for 2021. We will teach event organizers how they can create inclusive and diverse events that make speakers and participants from underrepresented and marginalized groups feel welcome and included in the community.

March 4, 2009, 5 to 7:30 PM UTC (9:00 to 11:30 AM PT): Workshop Creating a Diverse and Welcoming Magento Event Space.

Are you frustrated that only one person attends a Magento event? There is a lack of diversity in your group. People either don’t show or don’t return to the event. How can you foster, promote and support diversity?

This workshop will cover five topics:
1. Mindset shift: How to change the way you view diversity
2. Community: How to attract and sustain a diverse community
3. Environment: Create a welcoming environment both online and in-person
4. Speakers and leaders: How to inspire more people from different backgrounds to become speakers and leaders
5. Allyship: How can you be a better ally?

Interactively, we will use a PDF workbook to guide us. You will leave with an action plan to get started on making improvements right away.

This workshop is not only for event organizers but anyone who wants to promote a welcoming environment for all groups, both now and in the future.

Live participation is the best way to get the most out of your event. Register even if you are unable to attend the event live. You will receive recordings and invitations for future organizer support sessions.

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Magento Commerce 2.4.2 will continue to drive digital commerce growth.

Despite the challenging year 2020, ecommerce sales experienced a remarkable growth of just below 30%. We learned a lot from 2020. All businesses must be digital. Based on eMarketer‘s 2021 forecasts, businesses are hoping for a rebound of brick-and-mortar business sales. A Digital Commerce 360 B2B survey that looked to 2021 shows that more than 80% B2B respondents indicated they were very or somewhat likely in the next year to purchase more online. It is becoming more crucial to ensure that your ecommerce platform is up-to-date as customers become more dependent on it. You will need to upgrade to Magento 2.4.2 to take advantage of the security and performance enhancements.

Adobe today releases Magento Commerce 2.4.2. It also includes security-only patches 2.3.6–p1 and 2.4.1–p1. These patches are designed to improve Magento Commerce’s security and performance and provide enhanced tools for merchants that can expand and maintain their business in order to keep up with eCommerce growth. Magento Commerce 2.4.2 helps merchants maximize their opportunities by providing enhancements to B2B buy approvals, expanded PWA/GraphQL support, improved Page Builder performance, Media Gallery performance, and better developer experience.

B2B enhancements for purchase approvals, and headless commerce

Magento Commerce 2.4.2 now supports online payments. This is an improvement on the experience of purchasing approvals, which was previously only possible with offline payments. Merchants can now accept purchasing policies regardless if they use online payments. Buyers can also use the same approval process for all orders.

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Online payment options at checkout. Email notifications and screen reminders for adding payment details.

Magento Commerce 2.4.2 includes new GraphQL APIs, such as Company Credit and Requisition Lists. These APIs support important B2B use case scenarios for headless commerce implementations.

Storefront performance and content management improved

Image Optimization is now available in the Media Gallery. This feature was first introduced with Magento 2.4. When enabled, the storefront will now use a web optimized version of an image rather than the full, high-res version that is stored in the Media Gallery. The storefront will generate a smaller file of the image without altering the original. This ensures that the shopfront renders quickly for shoppers.

The Media Gallery now supports an Access Control List in Admin. Merchants can create user permissions to access the Media Gallery and manage actions. This enhancement allows digital agencies and designers to access the Magento instance without having to expose their data.

Page Builder allows you to view previews of content on mobile and desktop. There are improvements that will reduce the effort required to migrate content to Page Builder. Customizing Page Builder CSS will also reduce the developer’s effort.

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PWA Studio offers a faster time to market and lower ownership costs.

PWA Studio continues its efforts to speed up the time to market and lower total cost of ownership in Progressive Web Application development. PWA Studio now supports multi-currency and language support for merchants, making it easier and faster to launch international websites as well-performing PWAs.

The latest PWA Studio updates include new Venia components that cover “My Account”, which will accelerate launches. There are also extensibility enhancements and performance enhancements that greatly improve the developer and shopper experiences. All the latest updates can be found in the PWA Studio Release Notes.

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With In-Product Guidance, you can achieve a faster time to value

Magento Commerce 2.4.2 introduces In Product Guidance. In-product Guidance provides proactive, personalized and scalable in-product experiences that help users connect with key product features and value pathways. These experiences increase time to value and enable customers to become more self-served power users faster. In-product experiences, for example, can be used to increase awareness, teach users how to use high-value features that are under-used, and help new customers get on-board quickly.

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Magento Commerce merchants that are running on 2.4.2 or higher can only access in-product guidance. Users must opt-in to Admin Usage tracking. This option may be enabled by many customers. Customers can disable this option or change it in the Admin UI under Stores> Configuration> Advanced > Admin .

Performance and quality of platform

Magento Commerce 2.4.2 features numerous enhancements to platform performance and quality that support both merchants and developers. Highlights:

  • VBE enhancements include: Braintree now offers Buy Now Pay Later functionality; dotdigital delivers transactional text messages; Vertex supports commodity codes to ship in and out from global regions.
  • Multi-store implementations and large catalogs can benefit from greater scalability thanks to better API performance and quicker admin response times.
  • Cloud supports remote storage solutions. AWS S3 support is available out of the box. This will allow for infrastructure optimization and cost savings.
  • More than 280+ issues of functional quality were solved, including all known problems from 2.4.1.

Additional Q1 announcements and updates

Upgrade Compatibility Tool

The Upgrade Compatibility Tool is now in Alpha. It allows you to compare your Magento Commerce 2.x version against a newer release and analyze the compatibility with installed custom modules. This tool can be used between any Magento Commerce 2.x version and will produce a report detailing issues and warnings regarding compatibility of custom codes, along with an estimate of the complexity of the upgrade process.

Alpha releases are limited in scope. We will expand our coverage as we learn from customers. To learn more and get started, visit our blog Introducing Upgrade Compatibility Tool.


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From Magento into WooCommerce, part 3

Here is the third installment of a series where I describe my choice to leave the Magento platform, and examine WooCommerce. In “part 1,” I clarified my disillusionment with Magento, which started the process of looking for an alternative. In “part two,” I analyzed the procedure for testing and installing WooCommerce. In this”part ,” I keep uploading products and analyzing various plugins, all which will help me decide to stay with WooCommerce, or not.

I see that an ecommerce site as the heart of my advertising and selling. It’s the base of my customer-facing systems and a stable foundation for the back end management. The current marketing trend for ecommerce is more focus on social media in contrast to the conventional email newsletter approach.

In building a new website with WooCommerce, I am seeking to create a website that integrates nicely with Facebook and another social networking platforms — where new arrivals could be declared, intended pre-releases reviewed, and infrequent items highlighted. I seek a blog which may be printed on both the site and Facebook concurrently, so that clients can enjoy my items and promote them on Facebook. I also require a site that interfaces with Ebay, and readily loads products on Ebay.

These and more can be accomplished with both Magento and WooCommerce. I have, however, found it a lot better and more economical with WooCommerce.

Both platforms have many plugins and extensions. However, WooCommerce plugins are much less expensive than their Magento equivalents. Indeed, many WooCommerce plugins are free.

WooCommerce plugins are simple to install. They can be installed and uploaded directly within WordPress. Then they can be activated and deactivated by clicking on the”trigger” link. If anything, the approach is too straightforward. There’s a temptation to use too many plugins, which I need to resist. Another problem is the enormous choice of plugins. It can be hard and time consuming to find the perfect plugin. I’ve spent more time looking at plugins than actually testing and installing them.

A point to be careful of is that the plugins I set up, the slower my website could be — especially if I set up resource-hungry plugins. So, each time I install a plugin, I should check to make certain that my site stays fast enough for fair use. If it slows down too much, I will rethink that last plugin inclusion.

Once I’ve got the WooCommerce website up and running, I will trim the plugins farther. Any I’m not using on a daily basis I shall deactivate and delete. I did this for a number of the plugins I first loaded, when I was first experimenting with WooCommerce.

I deleted the very useful WP Import and its WooCommerce extension, because after the website was loaded I didn’t need it. If I want to load more goods, it’s a matter of moments to reinstall the plugin. In the meantime it’s not there to slow down the system. With the extreme simplicity of installing WordPress plugins, it’s a very real choice to delete idle ones and reinstall them when required. This slims down your daily system.

The plugins I am currently running are as follows — in no specific order.

  • Custom Related Products for WooCommerce. This permits you to choose what products you need to reveal as related to the chosen product, and, furthermore, show nothing when you haven’t set any associated products. This is important because with no WooCommerce will select products randomly in the identical first level category to reveal as related. Thus, if, like me, you’ve got two menu levels, the associated products aren’t really related, and seem very wrong.
  • Jetpack by This brings in all of the Facebook and social networking integration. It offers a lot more than I’ve used. On top of that, it’s completely free. It walks you through the integration of Facebook and the rest of the social media sites. It was easy to establish.
  • Limit Login Attempts. Whilst I am still constructing the website rather than accepting orders, this is the bare minimum safety precaution. After I go live, I will tighten security even more and extra plugins and approaches will be implemented.
  • WooCommerce. Obviously.
  • WooCommerce Grid-List toggle. This is a small plugin which allows a visitor to toggle between a grid product perspective and a list view. It is not essential, but I like to provide the option.
  • WooCommerce Points and Rewards. This is a cheap ($10) plugin which gives me a loyalty strategy. I can set the amount of points given per $1 spent and I will place the redemption values to state how many factors to the dollar on checkout. I can even reward clients on every approved product review they write and provide an introductory bonus for every new client.
  • WooCommerce PrePurchase. This is a simple pre-order module. It enables me to specify a launch date on pre-order products. It enables cash to be gathered on purchase, or when the items arrive. It’s an option to send emails to all customers who have purchased a product to say, for example, that it’s been postponed, or it has come in early.
  • WP-Lister for Ebay. This lets me pick and list products on Ebay from WooCommerce. It’s both easier to use compared to Magento equal and stronger, which is a surprise because Ebay owns Magento. I have the free version that lists the goods (including their pictures, which the attribute comparison on the programmer’s website implies is just on the paid version) and lets me change the products readily. One particularly nice feature is the ability to add a prefix or suffix to the item titles when uploading to Ebay. This was useful as it allows me to add keywords that are superfluous on my site however needed on Ebay, because of the huge selection of products there.
  • WP Super Cache. Including a caching program to a WordPress site is indispensable. It allows pages to be stored in HTML and delivered much quicker than having them created every time. This free plugin works nicely with WooCommerce and provides good results with the default settings. A few added tweaks (marked as”recommended” in the settings) make it even better. One of the nice things is that it’s smart enough to see the mini cart at the top of the page and not cache it. Thus, when things are added to the cart, the upgraded cart information is displayed on the webpage even if the remainder is cached. There are cache plugins which cost money that might be better. However, this free one will succeed until the website starts getting a great deal of visitors.
  • YITH WooCommerce Zoom Magnifier. This plugin came with my subject. It provides a zoom function to the displayed graphics.

Those are all of the plugins I’ve installed. There’s one more that I will set up, that’s the Linnworks Integration with WooCommerce. This is a professional interface which many WooCommerce websites won’t need. However, I use Linnworks for my stock control and order management. Thus, I want this plugin to ease. Unfortunately it looks like a complicated installation and, once installed, its documentation states that I need to never physically delete a item. So I’m holding off until I finish the introduction of all of my products, if there are a few that need deleted.

Among the most significant but labor-intensive tasks in developing a new site is producing the product information — crafting your own unique product descriptions, uploading all the pictures, getting the first inventory right, and populating all the required fields. I am a long way from finishing this, but the website is taking shape and start to look good.

Thus far I’ve some 350 merchandise loaded; most need a little tweaking. The final website will have about 500 products.

What the present load has shown is that WooCommerce works for me. I’ve therefore decided to stay with it. Once I’ve finished setting up this website I will migrate my present websites onto WooCommerce out of Magento.

Finishing this website will signify tidying up the merchandise, securing it properly, and introducing it to Google and the other search engines. I may use an search engine optimization plugin to aid in this. The migration from Magento into WooCommerce is going to be the real challenge. I know I can make a excellent empty skeleton, but can I extract the present information and move it successfully? Can I maintain the Search Engine Optimization rankings?

It is an interesting challenge, which will come.